Promoting the position of a typical festival city of Vietnam

Preserving traditional craft

Taking place for the first time in 2005, Hue Traditional Craft Festival has become an important event in terms of cultural, entertainment, social, tourism and business development. Through 8 festivals, Hue city’s position has been enhanced and affirmed as the Festival city of Vietnam. In March 2020, the Asia Festival Association recognized Hue Traditional Craft Festival as a typical festival of Asia.

Vice Chairman of Hue City People’s Committee Truong Dinh Hanh visited typical traditional craft villages and establishments in the area. Photo: Thai Hung.

Along with raising the status of a festival city, Hue Traditional Craft Festival also contributes to preserving and restoring traditional trades in provinces and cities in the country, promoting vocational training, and investing in machinery. equipment to develop new products.

Through the festivals, new places to introduce and promote traditional crafts have been formed, and many tourist destinations have been invested by the state and the private sector to build, such as: Phuong Duc bronze casting village center, roads Nguyen Dinh Chieu, Tinh Tam Kim Co, space on both banks of the Perfume River and parks and green spots in the city.

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Painter Nguyen Thanh Thao in the studio – This is a young man “wearing” a new shirt for lotus leaves, bringing Vietnamese hats to the world, always participating in Hue Traditional Crafts Festival – Photo: Thanh Tam.

Since then, traditional crafts and villages have many prospects for revival, development and economic benefits, such as painting, wood carving, pottery, embroidery, sewing ao dai… Performance and exhibition spaces Presenting craft products has been gradually shaped, creating a stable and long-term festival space. The scale of the festival also changes from time to time, from the scale of introducing a few occupations to many occupations, developing from the city scale to the national scale and gradually becoming international.

With the theme “Vietnamese Craftsmanship”, the 9th Hue Traditional Craft Festival 2023 will take place from April 28, 2023 to the end of May 5, 2023. In which, the opening ceremony will be held on the evening of April 28 and the closing ceremony on the evening of May 5, 2023. This is one of the major events held every 2 years, in order to contribute to preserving and promoting the value of traditional crafts, promoting promotion to tourists, stimulating tourism; at the same time, raising the image and position of Hue – the typical Festival City of Vietnam. The main space of this festival stretches along the banks of the Perfume River and the central areas of Hue city.

Many great programs and activities

According to the leader of Hue City People’s Committee, Hue Traditional Craft Festival 2023 brings together many practical programs and activities, including space to display, demonstrate and introduce traditional handicraft products of national cities. economic; space for exhibition, demonstration and introduction of traditional craft products and villages in Hue and some typical localities in the country; food festival with the theme “The quintessence of vermicelli”; cultural – art exchange program between Hue city and domestic and international cooperation and twinning cities; Ceremony of the Patriarchate and the procession…

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Painting of Sinh village by artist Ky Huu Phuoc in Phu Mau commune, Hue city. Photo: Thai Hung.

Along with nail programs, many responsive activities and vibrant communities were also held from May 1 to 5, such as voting for typical handicraft products, setting a new record related to the profession. traditional, Thuan An Bien Goi Festival, creative handicraft space…

Since the Project to build Hue – Festival City approved by the Prime Minister in 2007, Hue city has continuously improved its organizational capacity, demonstrating professionalism from the stages of developing festival scenarios, orienting the design and quality of traditional handicraft products, to event communication and promotion solutions to reach out to the community as well as bring attractive, quality, and elaborate festivals. monumental.

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A large number of Hue people and tourists come to enjoy and experience at the Flower Festival space at Hue Traditional Craft Festival 2019 – Photo: Dang Tuyen.

Thereby promoting the brand and position of Hue – the typical festival city of Vietnam in order to diversify local tourism products, retain visitors to the land of Hue Ancient Capital, and promote the development of various fields. in the area, contributing to the overall growth of the tourism industry in Hue, the Central region in particular and the whole country in general.

The target audience of this festival is domestic and international tourists, people, people who are interested in traditional cultural festivals, entertainment playgrounds and local and international businesses. The purposes towards that are to honor the culture, to reproduce, to embellish, to preserve and to promote the traditional and contemporary cultural values ​​of Vietnam, the values ​​of the traditional craft of Hue, Vietnam; promoting trade, economic development, services, economic recovery of tourism; promote the image, introduce the culture, country and people of Vietnam and Hue people to all four directions; communicate Hue’s image through a new, dynamic and creative perspective…

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