2023-10-12 11:23:33
[사진]Sagandos Social Media
[사진]Sagandos Social Media
[OSEN=강필주 기자] When Nishikawa Jun (21) became a hot topic in Korea with his handsome appearance, his team, Sagan Tosu of the Japanese professional soccer J1 League, started promoting ‘Hangul’ and attracted attention.
Nishikawa, wearing jersey number 10, started in the final of the 2022 Hangzhou Asian Games once morest the Korean U-23 national team led by coach Hwang Seon-hong on the 7th and received a lot of attention from fans. Regardless of the match between Korea and Japan or his skills as a player, it was because of his striking appearance.
At that time, Korea won the final 2-1, winning the gold medal and winning the tournament for the third time in a row. However, on social media, ‘Japan No. 10’ came up as a search term and attracted attention. Japanese media such as ‘The Answer’ also reported that Korean female fans are showing a lot of interest in Jun Nishikawa.
As its popularity increases in Korea, its team, Sagan Tosu, appears to have started marketing Nishikawa accordingly. Nishikawa is a promising midfielder who joined Cerezo Osaka in 2019. He has been on loan to Sagandos since 2022 and has been playing for the second year.
On the 12th, Sagan Tosu released an interview with Nishikawa on his official social media, saying, “I returned from the 19th Asian Games and joined practice. I received comments from Nishikawa from fans and supporters. Please be sure to watch it.”
In particular, in addition to Japanese and English hashtags, Sagan Dosu also added Korean hashtags such as ‘#Sagan Dosu’, ‘#Japanese Representative’, ‘#10’, ‘#Nishikawa Jun’, and ‘#Thank you for your support!’ This is a hashtag targeting Korean fans.
Sagan Tosu also put Nishikawa’s face on the front page for promotional marketing for the remaining season’s games. Nishikawa is using its popularity to sell uniforms and tickets.
[사진]Sagandos Social Media
Accordingly, Japan’s ‘Soccer Digest’ reported interest that Tosu Sagan posted a hashtag containing Korean when announcing Nishikawa’s joining the U-22 national team on social media.
The media then explained, “As ‘Japan’s No. 10’ in the Korea-Japan match, his ‘handsome guy’ appearance became a hot topic in Korea and he quickly became a popular figure,” adding, “Nishikawa’s social media was flooded with Korean text messages.”
Sagan Tosu is well known as the club where current Gangwon FC coach Yoon Jeong-hwan was at the helm from 2011 to 2014. Currently, Korean players such as Hwang Seok-ho, Eom Ye-hoon, and Ko Bong-jo are playing.
Meanwhile, Nishikawa said in an interview, “I returned from the Asian Games. The finals were a disappointing result, but I am grateful for the warm support.” He added, “I will play well in the remaining five games in Sagan Tosu. Please continue to support me.” /[email protected]
Kang Pil-ju ([email protected])
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#support #Japans #Sagan #Tosu #handsome #Nishikawas #popularity #includes #Korean #hashtags
