Promoting a Change of Mentality: Investing in Education for a Healthier Future

2023-08-20 23:46:39
Education is not only about transmitting practical information, but about promoting a change of mentality. (Andean Agency)

August 20 is an important date for Peruvians, not only because we honor our children, who are the future of the country, but also because it is an opportunity to raise awareness about their fundamental rights to health, education, and freedom without prejudice. This National Children’s Day is a new opportunity to reflect on the importance of providing our little ones with the necessary tools to grow up healthy, informed and empowered.

In this context, early and comprehensive education becomes key, because it will allow us to understand what hygiene and health issues will achieve in the long term to break down social taboos and prejudices. In addition, it plays a fundamental role in training and human development since it lays the foundations for a future with greater well-being.

At Essity, aligned with our purpose, we know the need to invest in early education to ensure a future of well-being. This is why we seek to empower people at each stage of their lives with our brands, starting from early childhood, where through Pequeñín we invite fathers and mothers to trust their instincts and take care of their babies. according to their own rules, not those of society.

Then, with the Nosotras brand, we discovered that only 5 out of 10 children claim to have knowledge about menstruation, which is why we have promoted, for more than 20 years, days of school talks for more than 130,000 children with the authorization of parents and teachers. . This allowed us to impact more than 350,000 schoolchildren in 2,000 schools nationwide in 2022 alone.

We firmly believe that investing in the education of our boys and girls is building a healthier future. (Andean)

On the other hand, a symptom such as incontinence appears, which is considered only for older adults. But it is estimated that it can appear due to various factors and it was there, where through our corporate volunteering we have begun to address this issue in our corporate volunteering from an early age.

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With this experience, we understood how essential it is to address issues that, for a long time, have been taboo in our society. Well, we understood that, in this way, a substantial change can be made and build better societies, more inclusive and free of stigmas.

Education is not only about transmitting practical information, but about promoting a change of mentality. We must teach our boys and girls that these experiences are natural and should not be a reason for shame. In addition, by providing them with knowledge on how to care for and manage these situations, we give them tools to face them with confidence and dignity.

At Essity we firmly believe that investing in the education of our boys and girls is to build a healthier future with more well-being for everyone. For this reason, we invite society to make a collective commitment to contribute to the purpose that unites us as a company and community and to work together, breaking down barriers for well-being from an early age and at every stage of life.

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