2023-09-07 10:01:00
Professionalizing the gîtes
From the idea to the realization, things went quickly. David Chicard has just collected the first component of his future collection and raised two and a half million euros from private investors.
If he did not choose Burgundy, preferring three other regions of France – Sancerre (Centre-Val de Loire) and Deauville (Normandy) two hours from Paris, Aix-en-Provence (PACA), easily reachable by TGV – is that his idea is not limited to dotting France with dozens of properties according to the opportunities, but to concentrate them around a common gathering place.
“The ideal house has four to five bedrooms to keep the ‘cocooning’ format, he explains. seminars… in order to host family reunions, weddings, team buildings…” This might immediately be the case for the fund’s first acquisition, the Château de Sancerre. “We were lucky enough to meet a family who was looking to sell their estate. I fell in love with it. The region is magnificent and yet under-exploited in terms of tourism. Few people know exactly where Sancerre, while nearly 25 million bottles come out of the vineyard each year.” The sixteen rooms, the table d’hôtes, the seminar spaces and the gourmet restaurant should open their doors at the end of 2024.
“We are going to do high-end para-hotel without being luxury, that is to say in price ranges of 5,000 to 15,000 euros per week. But the objective goes further since it is aims to professionalize the offer of tourist accommodation Our red thread: unique places, residences with atypical architecture, artistic arrangements (collectible furniture, works of art signed by young artists, etc.), accompanied by personalized services These will be managed by a ‘master of the place’ made available to customers in order to offer them tailor-made stays (walks, sports, tastings, meals at home, exclusive dinners, etc.)”
4% return guaranteed
But if David Chicard intends to spoil his clients, he will do the same with his investors. “We have two types of customers, he smiles. Those to whom we offer somewhat magical places, and those who invest and to whom we guarantee a return of 4%, up to 10%. The two and a half million euros raised represent more than 30% of the objective of seven million allowing to borrow eight, he boasts. “With private Belgians, mainly from Brussels and Antwerp.” From his years at the head of Sotheby’s Realty, he knows more than French people, but these will no doubt come later.
The objective is already a great challenge: two to three houses in each of the three targeted areas within three years, twenty in total in one or two more areas within five years, and a hundred within ten years. . “This kind of large estates with two or three buildings is still easily found in France,” he minimizes.
As fourth and fifth zones, David Chicard evokes “another French region” (Brittany? Champagne?) and… Belgium. Not so much Wallonia, which he considers already “saturated” in this area and perhaps “too regulated”, but the Coast.
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