2023-07-14 21:00:37
In the days 11 e 12 Julythe occurred Amazon Prime Day 2023, an annual promotions and offers event hosted by the retail giant. We even published here some of the discounts that were being offered, both in Brazil and in the United States. The day was a success, being considered “the biggest in the history of Amazon in the country”.
After the event, the company released various data on promotions, including best-selling products. Among electronics, the best seller it was the iPhone 14 128GB in midnight colorwhile the Fifth generation Echo Dot it was the overall best-selling device. The combo of PlayStation 5 with the game God of War Ragnarokin turn, stood out among durable goods.
Among the so-called consumables, the highlight was soap OMO Lava-Roupas Perfect Wash 4kg. The book “This is how it starts”by Collen Hoover, in turn, was the best seller of Prime Day 2023 and, in marketplacea Rigid Carry Bag 4 Wheels 360º it was the best seller.
Considering the number of units sold, the new EchoPop was the most commercialized, followed by 5th Gen Echo Dotby Omo and by corona beer. In sixth place was the Fire Stick TVwhile the Kindle Paperwhite 2022 appeared on the bestseller list at number eight.
It is worth remembering that this is not the first time that iPhones stand out in the “Electronics” category. On Prime Day last year, the iPhone 13 was also remembered as one of the best sellers among electronics. This year, it is worth mentioning, the traffic on the Amazon site in the two days of the promotion was 100% higher, that is, twice the amount registered in 2022.
All over the world, there were 375 million of items purchased, totaling more than $2.5 billion economy. 7/11 was the biggest day of sales in Amazon’s history, with a peak of 3 millions views per minute on the retailer’s Brazilian website. This immense amount of accesses required considerable efforts from the company, including a team of 400 members from the technology area throughout Latin America.
iPhones 14 Pro e 14 Pro Max
iPhones 14 e 14 Plus
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