Prepare for the new “game”

Suck the goods, get the price

Vina T&T Group is one of 25 Vietnamese companies that have a durian code and a durian growing area code to export to China. Recently, Vina T&T and Sunwah Group (Hong Kong, China) signed a cooperation agreement to export 90,000 tons of official fresh durian to China in 2023. “For a long time, Vietnamese durian has been exported to China. The country follows the small-traffic route, but few Chinese consumers know regarding it because there is no clear brand. Currently, Vietnamese durian is officially exported, has a brand name, is traded through many modern distribution channels, so it is very popular,” said Nguyen Dinh Tung, General Director of Vina T&T Group. . According to Mr. Tung, Thailand has been exporting durians to China for many years, has a large distribution network, but Vietnam also has the advantage of having a source of durian all year round, being closer to China, so it is convenient in transportation. changed, durian is fresher and tastier. Many customers complimented that Vietnamese durian was sweet, fatty, rich, ripe, soft and very fragrant.

Exported dragon fruit prices increase when China opens Photo: UP

Mr. Tung said that fresh fruit export orders in January increased by 30% over the same period last year. Traditional products maintain stable orders. Grapefruit exports to the US and durians to China contributed to this growth. New items joining the official export race have additional orders by day. “One is due to market demand, purchasing power in Europe and the US is recovering faster than expected until the end of the second quarter of 2023. Meanwhile, fresh fruit products are sold out quickly, so partners place new orders every day, especially from the Chinese market,” Tung said.

“Everything has to be adjusted, later on, Vietnamese fruits are officially exported according to the protocol to China, not in the form of small quotas. This is a game that requires preparation” Ms. Ngo Tuong Vy, General Director of JSC

Chanh Thu Fruit Import-Export Group

On average, Vinamit Company exports regarding 1,000 tons of durian every month to China. Mr. Nguyen Lam Vien, General Director of Vinamit Company, said that in the past many Vietnamese businesses had to sell durians to Thailand, but now they export directly to China. The price of durian in Vietnam is currently much lower than in Thailand. “With the price of durian from Vietnamese businesses, the middle class and ordinary people in China can also access it. This is the reason why durian was sold in the last Tet season,” said Vien.

Ms. Nguyen Thi Ha Thanh, Director of Thanh Ha Company (HCMC), shared: “Currently, dragon fruit exported to China is attracting goods. Since China reopened the border gate and removed the quarantine barriers, the company has moved all sea freight to land to shorten the time to market. According to Ms. Thanh, if at the same time last year, dragon fruit dropped dramatically to 1,000-2,000 VND/kg, now it has increased to over 30,000 VND/kg but there are no goods to buy.

Think further

Chanh Thu Fruit Import-Export Group Joint Stock Company is one of the largest durian exporters to the Chinese market. Ms. Ngo Tuong Vy, General Director of Chanh Thu Fruit Import Export Group Joint Stock Company, said that during the last Tet holiday, the consumption of durian was very good, the price increased. However, following Tet, consumption leveled off and prices dropped sharply. We have to pay the immediate price for this negligence. “Farmers and businesses need to be more thoughtful and think further for the common good. Thailand’s durian season is also coming, if we don’t have the right judgment, sell high-priced goods, and low-quality products, it will be difficult to compete,” warned Ms. Vy.

“China is already a fastidious market with strict standards, so farmers and businesses need to comply with market regulations to export smoothly and avoid violations,” Nguyen advised. Mr. Dang Phuc Nguyen, General Secretary of the Vietnam Fruit and Vegetable Association said.

Leave a Replay