2023-08-01 15:42:45
The Benedictine Abbey of Admont is in the running for the best PR image in the German-speaking world. The online voting has already started.
Admont (OTS) – Around 180 companies, organizations and PR agencies from Austria, Germany and Switzerland applied for the PR-Image Award 2023.
The coveted industry prize is awarded by the Austria Press Agency APA together with news aktuell for the 18th time.
Around 550 images were submitted and reviewed by a 20-strong jury of PR and media professionals. “We are once more looking for first-class, pointed, amazing, humorous, touching and expressive pictures. Photos that move and are remembered,” says Julia Wippersberg, jury member and managing director of APA-OTS Originaltext-Service. 70 of the 550 submitted photos, which have now been presented on a shortlist, met these high requirements.
Also present: the Benedictine Abbey of Admont, which was nominated in three out of a total of seven categories for the best PR image 2023. “For us, this nomination is a confirmation of our consistent work, through which Admont Abbey has now gained worldwide renown. And of course that can only succeed with meaningful and moving pictures,” says Mario Brandmüller, Head of Culture, Tourism and PR at Admont Abbey.
In the “Portrait” category, the Benedictine monastery is the only Austrian organization to be nominated for the best PR image. This was achieved with a portrait of Father Vinzenz Schager, who works on his laptop in the archive. Father Michael Robitschko and Father Egon Homann’s foray through the Benedictine winery in Slovenia convinced the jury for a nomination in the “Stories & Campaigns” category. And the panorama shot of the world’s largest monastery library catapulted Admont Abbey into the top 10 entries in the “Tourism” category. The result of the online vote will decide whether one or all three images will soon be able to adorn themselves with the PR Image Award 2023.
Both interested parties and experts can vote up to and including the end of September at www.pr-bild-award.de
Questions & contact:
Mario Brandmüller, Press Admont Abbey, mario.brandmueller@stiftadmont.at
1690905004
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