This collaboration marks the latest chapter in Porsche’s ongoing journey to intertwine art with its brand identity. Over the past few years, the company has unveiled awe-inspiring installations, including Cyril Lancelin’s “Remember Your Dreams” in 2022, Chris Labrooy’s “Dream Big” in 2023, and Marc Fornes’ “Two-car Garage” in 2024. Each project has showcased Porsche’s dedication to pushing boundaries and inspiring audiences thru artistic expression.
red Hong Yi, known for her innovative use of everyday materials and thought-provoking themes, brings a fresh perspective to this partnership. Her work, often described as a bridge between tradition and modernity, aligns seamlessly with Porsche’s ethos of honoring its legacy while embracing the future.
“Art has the power to transcend boundaries and spark conversations,” said a representative from Porsche Asia pacific. “By collaborating with Red Hong Yi, we aim to create an experience that resonates with art enthusiasts and car lovers alike.”
The unveiling of Red Hong Yi’s piece at art SG 2025 is set to be a highlight of the event, drawing attention from global art collectors and automotive aficionados. The installation promises to be a visual and conceptual masterpiece, reflecting the shared values of innovation and excellence that define both Porsche and the artist.
As Porsche continues to explore the intersection of art and technology, this collaboration serves as a testament to the brand’s enduring influence and its ability to inspire through creativity.Whether you’re an art connoisseur or a Porsche enthusiast, this partnership offers a unique opportunity to witness the fusion of two worlds, each driven by a passion for excellence.
Porsche and Red Hong Yi Unveil Timeless Art Installation for Art SG 2025
Table of Contents
- 1. Porsche and Red Hong Yi Unveil Timeless Art Installation for Art SG 2025
- 2. A Tapestry of Time and Innovation
- 3. Quotes from the Creators
- 4. An Immersive Experience
- 5. Red Hong Yi and Porsche AG Collaborate at Art SG 2025 in Singapore
- 6. Art Meets Automotive Excellence
- 7. A Visionary Partnership
- 8. What to expect at Art SG 2025
- 9. Why This matters
- 10. Art Meets Innovation: Porsche and Art SG unveil a Spectacle of Creativity
- 11. How does teh Porsche 911, both in its legacy and current iteration, serve as a symbol for the theme of ”Past, Present, Future” explored in the installation?
- 12. A Celebration of Time and Tradition
- 13. An Immersive Experience
- 14. Image Gallery
Porsche Asia Pacific has joined forces with renowned artist Red Hong Yi to create a captivating art installation titled The Red Thread: Past, Present, Future. Set to debut at Art SG 2025 in Singapore, the piece explores the intricate relationship between time, identity, and legacy, blending Porsche’s storied heritage with contemporary artistic expression.
A Tapestry of Time and Innovation
Spanning an impressive nine metres, the installation draws inspiration from 60 distinct shades of red from Porsche’s Paint to Sample range. This number holds special significance, marking the 60th anniversary of Singapore’s independence. The artwork weaves together historic hues like peru Red from the 1970s, the iconic Guards Red, and the modern Carmine Red, symbolizing Porsche’s enduring commitment to craftsmanship and innovation.
Flanked by mirrors, the piece is designed to evoke a sense of infinity, reflecting life’s continuity and unpredictability. Visitors are invited to step into this reflective space, becoming both participants and observers. Embedded within the artwork is a subtle yet striking outline of the Porsche 911’s iconic silhouette, a nod to the brand’s timeless design.
Quotes from the Creators
Yannick Ott, Director of Marketing at Porsche Asia Pacific, shared his enthusiasm for the collaboration: “This partnership with Red Hong Yi underscores our dedication to pushing creative boundaries. We’re thrilled to continue our involvement with Singapore Art Week through Art SG in 2025. In our discussions with Red, we discovered a shared captivation with the concept of time—how the past, present, and future are interconnected. true progress honors tradition, and our 911, now in its eighth generation, embodies this beliefs.”
Red Hong Yi echoed this sentiment, stating, “Porsche’s rich legacy and meticulous attention to detail made them the perfect partner for this project. Together, we’ve crafted an artwork that captures the essence of time—how our past shapes our present and inspires our future.”
An Immersive Experience
The installation is more than just a visual spectacle; it’s an immersive experience that invites viewers to reflect on their own journey through time. By blending Porsche’s automotive heritage with Red Hong Yi’s artistic vision, The Red Thread: Past, Present, Future offers a profound exploration of how tradition and innovation coexist.
As Art SG 2025 approaches,anticipation builds for this unique collaboration,which promises to leave a lasting impression on art and automotive enthusiasts alike.
Red Hong Yi and Porsche AG Collaborate at Art SG 2025 in Singapore
In a groundbreaking fusion of art and automotive innovation, renowned artist Red Hong Yi is set to captivate audiences at Art SG 2025 in Singapore. Partnering with luxury car manufacturer Porsche AG, this collaboration promises to redefine the boundaries of creativity and engineering.
Art Meets Automotive Excellence
Red Hong Yi, celebrated for her unconventional use of everyday materials to create thought-provoking art, will unveil a unique installation that reflects Porsche’s legacy of precision and performance. The project, set to debut at Art SG 2025, will showcase the synergy between artistic expression and technological advancement.
“This collaboration is a celebration of creativity and innovation,” said Red Hong Yi.”Porsche’s commitment to pushing boundaries aligns perfectly with my artistic vision. Together, we aim to inspire and challenge perceptions.”
A Visionary Partnership
porsche AG’s involvement in the art world is not new. The brand has a long history of supporting creative endeavors, from sponsoring art exhibitions to collaborating with contemporary artists. This partnership with Red Hong Yi marks another milestone in Porsche’s journey to merge art and engineering.
“Art and design are integral to Porsche’s identity,” said a spokesperson for Porsche AG.”Working with red Hong Yi allows us to explore new dimensions of creativity and connect with audiences in meaningful ways.”
What to expect at Art SG 2025
Art SG, one of Asia’s premier art fairs, will host the collaboration as a centerpiece of its 2025 edition. Visitors can expect an immersive experience that blends visual art with cutting-edge automotive design. The installation will feature interactive elements, inviting attendees to engage with the artwork on multiple levels.
As the art world eagerly anticipates this event, Red hong Yi and Porsche AG are poised to deliver a masterpiece that transcends traditional boundaries. Art SG 2025 promises to be a celebration of innovation, creativity, and the limitless possibilities of collaboration.
Why This matters
This partnership underscores the growing trend of cross-industry collaborations,where art and technology intersect to create something truly extraordinary. for art enthusiasts and automotive fans alike, Red Hong Yi’s installation at Art SG 2025 is a must-see event that highlights the power of creative synergy.
Mark your calendars for Art SG 2025 in Singapore, where art and innovation will collide in spectacular fashion.
Art Meets Innovation: Porsche and Art SG unveil a Spectacle of Creativity
From January 17 to 19, 2025, the Marina Bay Sands Expo and Convention Centre in Singapore will transform into a hub of artistic brilliance with the exhibition ‘The Red thread: Past, Present, Future’. This showcase, part of the renowned Art SG event, promises to captivate art enthusiasts and cultural connoisseurs alike.
Porsche, the official automotive partner of Art SG, is taking its involvement a step further by hosting a series of exclusive art-themed events at the Porsche Studio Singapore. One of the most anticipated highlights is the debut of a unique 911 Dakar art car, masterfully designed by acclaimed automotive artist Chris Dunlop. This one-of-a-kind creation will make its frist appearance in Singapore during the weekend of January 18 and 19, offering visitors a rare glimpse into the intersection of art and automotive design.
Adding to the excitement,the Porsche Studio will host a thought-provoking panel discussion titled ‘driving Tomorrow’.Esteemed artists Red Hong Yi and Chris Dunlop will join the conversation, sharing their insights on the evolving relationship between art, technology, and innovation. This event is a must-attend for anyone passionate about the future of creative expression.
Art SG 2025 is more than just an exhibition; it’s a celebration of creativity and innovation. Whether you’re drawn to the visual storytelling of ‘The Red Thread’ or the groundbreaking designs of the 911 Dakar art car, this event offers something for everyone. Don’t miss the chance to experience this extraordinary fusion of art and automotive excellence.
How does teh Porsche 911, both in its legacy and current iteration, serve as a symbol for the theme of ”Past, Present, Future” explored in the installation?
Piece that transcends traditional boundaries, offering a fresh outlook on the intersection of art, technology, and culture. This collaboration not only highlights PorscheS commitment to innovation but also underscores the power of art to inspire and provoke thought.
A Celebration of Time and Tradition
The installation, titled The Red Thread: Past, Present, Future, delves into the concept of time, exploring how the past informs the present and shapes the future. This theme resonates deeply with porsche’s heritage,as the brand has consistently honored its legacy while pushing the envelope of automotive design. The iconic Porsche 911, now in its eighth generation, serves as a testament to this beliefs, blending timeless design with cutting-edge technology.
Yannick ott, Director of Marketing at Porsche Asia Pacific, expressed his excitement about the project: “This partnership with Red Hong Yi underscores our dedication to pushing creative boundaries. We’re thrilled to continue our involvement with Singapore Art Week through Art SG in 2025. In our discussions with Red, we discovered a shared captivation with the concept of time—how the past, present, and future are interconnected. True progress honors tradition, and our 911, now in its eighth generation, embodies this belief.”
Red Hong Yi echoed this sentiment, stating, “Porsche’s rich legacy and meticulous attention to detail made them the perfect partner for this project. Together, we’ve crafted an artwork that captures the essence of time—how our past shapes our present and inspires our future.”
An Immersive Experience
The installation is more than just a visual spectacle; it’s an immersive experience that invites viewers to reflect on their own journey through time.By blending Porsche’s automotive heritage with Red Hong Yi’s artistic vision, The Red Thread: Past, Present, Future offers a profound exploration of how tradition and innovation coexist.
As Art SG 2025 approaches, anticipation builds for this unique collaboration, wich promises to leave a lasting impression on art and automotive enthusiasts alike. The event will not only showcase the artistic prowess of red Hong Yi but also highlight Porsche’s enduring commitment to creativity and innovation.
Image Gallery
The accompanying image gallery provides a glimpse into the creative process behind the installation, offering a behind-the-scenes look at how Red Hong yi and Porsche AG brought their shared vision to life. From conceptual sketches to the final installation, the gallery captures the essence of this groundbreaking collaboration.
As the art world eagerly awaits the unveiling of The Red Thread: Past, Present, Future at Art SG 2025, one thing is certain: this partnership between Red Hong Yi and Porsche AG will set a new standard for the fusion of art and technology, leaving an indelible mark on the cultural landscape.
