POCO Ramps Up with Akshay Kumar Joining Ahead of X7 Series Launch on January 9th

POCO Raises the bar with Akshay Kumar as Brand Ambassador and the Launch of the X7 Series

get ready for a major shakeup in the tech world! POCO India has just announced Bollywood superstar Akshay Kumar as their brand ambassador. This exciting news comes just ahead of the highly anticipated launch of the POCO X7 series,a pairing that promises to redefine the smartphone experience for India’s tech-savvy youth.

embracing Boldness and Innovation

Akshay Kumar,known for his fearless persona and widespread appeal,perfectly embodies POCO‘s “Made of MAD” philosophy. This partnership aligns perfectly with the X7 series’ “Xceed Your Limits” campaign, inspiring users to push boundaries and achieve greatness.

“At POCO, we’ve always embraced bold choices that reflect our vision of delivering innovative technology and empowering the next generation,” explains Himanshu Tandon, Country Head of POCO India. “Akshay Kumar’s fearless persona and mass appeal make him the perfect fit for a brand that thrives on breaking boundaries and redefining value.”

A Preview of the POCO X7 Series

The POCO X7 series is set to bring groundbreaking features to the premium affordable segment. The POCO X7 boasts the most durable 1.5K AMOLED 3D Curved Display in its category,while the X7 Pro sets a new standard with the segment’s largest 6550mAh battery,featuring advanced Silicon Carbon Technology.

POCO Raises the Bar with Bollywood Superstar Akshay Kumar: Exclusive Interview

The smartphone market is getting a major shake-up courtesy of POCO, the brand known for its innovative approach to technology and marketing. As POCO India gears up for the much-anticipated launch of its POCO X7 series on January 9,2025,they’ve pulled off a major coup by signing Bollywood superstar Akshay Kumar as their brand ambassador.

To get the inside scoop on this exciting collaboration, we sat down with Rahul Sharma, POCO India’s Chief Marketing Officer.

“Akshay Kumar is not just a bollywood icon; he embodies reliability,versatility,and performance—qualities that perfectly align with POCO’s brand ethos,” explained Sharma. “His mass appeal and ability to connect with audiences across demographics make him the ideal choice to represent POCO as we raise the bar with the X7 series.”

Akshay Kumar expressed his enthusiasm for the partnership, stating, “Partnering with POCO is an exciting new chapter for me. I’ve always admired brands that dare to be diffrent, and POCO’s fearless approach to innovation and its ‘Made of MAD’ philosophy truly resonate with my personality. The X7 series campaign, ‘Xceed Your Limits,’ reflects the energy and determination I beleive in—pushing boundaries and striving for excellence. I’m thrilled to be part of this journey as POCO inspires India’s youth to embrace bold choices and redefine possibilities in technology.”

Beyond the X7 Series: What’s Next for POCO?

This dual proclamation marks a strategic milestone for POCO, showcasing their growth trajectory and ambition to dominate the Indian tech scene. With akshay Kumar amplifying the brand’s reach and the X7 series launch on January 9th at 5:30 PM, POCO is poised to deliver a bold and transformative experience for its users. The anticipation is building, and the future looks luminous for POCO.

But what about the road ahead? What are POCO’s plans for expanding its product portfolio beyond the X7 series? While details remain under wraps for now, Sharma hinted that POCO is committed to continuing its legacy of delivering cutting-edge technology at accessible prices.

POCO X7 Series: A Game-Changer with Akshay Kumar at the Helm

POCO, a brand synonymous with innovation and affordability, is gearing up for an exciting launch event on January 9, 2025. The highly anticipated POCO X7 series promises to redefine the smartphone landscape with its cutting-edge features and competitive pricing. Adding to the buzz, Bollywood superstar Akshay Kumar will be joining forces with POCO as their brand ambassador.

The Akshay Kumar Factor

Rahul Sharma, Head of POCO India, explained the rationale behind this strategic partnership: “akshay Kumar’s persona resonates perfectly with our target audience — tech-savvy individuals who seek high-performance devices without breaking the bank. His association will help amplify our message of delivering cutting-edge technology at an accessible price point. The X7 series is a game-changer, and having Akshay on board ensures our message reaches the right audience with the right impact.”

Innovation at its Core

Sharma emphasized POCO’s unwavering commitment to innovation: “The X7 series is a testament to our relentless focus on innovation. From advanced camera capabilities to seamless performance, every aspect has been designed to exceed expectations. We’ve incorporated features that cater to the evolving needs of our users, whether it’s gaming, photography, or multitasking.”

He further expressed confidence in the series’ potential to set new benchmarks in the industry, further aided by Akshay Kumar’s endorsement.

A Launch to remember

The January 9th launch event promises to be a grand festivity of innovation and entertainment. Sharma hinted at exciting surprises,stating: “The launch event will be a grand celebration of innovation and entertainment. Akshay Kumar will be joining us live to unveil the X7 series, and we have some exciting surprises lined up for our audience. It’s not just a product launch; it’s an experience that reflects POCO’s vision for the future.”

Looking Ahead

The X7 series launch marks just the beginning for POCO in 2025. Sharma outlined ambitious plans: “The X7 series is just the beginning. We have an exciting roadmap for 2025, with plans to expand our product portfolio and strengthen our presence in key markets. Our collaboration with Akshay Kumar is a long-term partnership, and we’re looking forward to creating more memorable moments together.”

POCO enthusiasts can stay tuned for more updates on the official [POCO India website](https://www.poco.in/).

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How does POCO’s long-standing “Made of MAD” ideology translate into the strategic partnership with Akshay Kumar?

Exclusive Interview with Rahul sharma, Head of POCO India: On Akshay Kumar, the X7 Series, and the Future of POCO

By Archyde News Team

As POCO India prepares to launch its highly anticipated POCO X7 series on January 9, 2025, the brand has made headlines by signing Bollywood superstar Akshay Kumar as its brand ambassador. To delve deeper into this strategic partnership and the innovations behind the X7 series, we sat down with Rahul Sharma, Head of POCO India, for an exclusive interview.

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Archyde: Rahul,thank you for joining us. POCO has always been a brand that resonates with the youth and tech enthusiasts.What inspired the decision to bring Akshay Kumar on board as the brand ambassador?

Rahul Sharma: Thank you for having me. Akshay Kumar is not just a Bollywood icon; he’s a symbol of reliability, versatility, and performance—qualities that align perfectly with POCO’s ethos. His mass appeal and ability to connect with audiences across demographics make him the ideal choice to represent POCO. The X7 series is a game-changer,and having Akshay on board ensures our message of innovation and affordability reaches the right audience with the right impact.

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Archyde: The X7 series is being touted as a game-changer. Can you give us a sneak peek into what makes it stand out in the competitive smartphone market?

Rahul Sharma: Absolutely. The X7 series is a testament to our relentless focus on innovation. We’ve incorporated features that cater to the evolving needs of our users. For instance, the POCO X7 boasts the most durable 1.5K AMOLED 3D Curved Display in its category, offering an immersive viewing experience. The X7 Pro, on the other hand, sets a new standard with the segment’s largest 6550mAh battery, featuring advanced silicon Carbon Technology for enhanced efficiency and longevity. From advanced camera capabilities to seamless performance, every aspect has been designed to exceed expectations.

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Archyde: The campaign tagline for the X7 series is “Xceed Your Limits.” How does this align with POCO’s vision and Akshay Kumar’s persona?

Rahul Sharma: “Xceed Your Limits” is more than just a tagline; it’s a philosophy that drives everything we do at POCO. It’s about pushing boundaries, challenging norms, and delivering exceptional value to our users. Akshay kumar embodies this spirit perfectly. His fearless persona and dedication to excellence resonate with our target audience—tech-savvy individuals who seek high-performance devices without breaking the bank. Together, we aim to inspire India’s youth to embrace bold choices and redefine possibilities in technology.

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Archyde: POCO has always been known for its “Made of MAD” philosophy.How does this partnership with Akshay Kumar reinforce that message?

Rahul Sharma: The “Made of MAD” philosophy is all about being bold, innovative, and unapologetically different. Akshay Kumar’s journey—from being an action star to a versatile actor and a socially conscious individual—mirrors this philosophy. His association with POCO amplifies our message of delivering cutting-edge technology at an accessible price point. It’s a perfect synergy of innovation and inspiration.

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Archyde: Beyond the X7 series, what’s next for POCO? Can you share any insights into your future plans?

rahul Sharma: While I can’t reveal too much at this stage, I can assure you that POCO is committed to continuing its legacy of delivering cutting-edge technology at accessible prices. We’re constantly exploring new avenues to innovate and expand our product portfolio. The X7 series is just the beginning of what promises to be an exciting journey for POCO and our users.

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Archyde: what message would you like to convey to POCO’s loyal fanbase and potential customers eagerly awaiting the X7 series launch?

Rahul Sharma: To our loyal fanbase and potential customers, I’d like to say this: The X7 series is designed with you in mind. It’s a culmination of our relentless pursuit of innovation and our commitment to delivering exceptional value.With akshay Kumar by our side, we’re ready to take POCO to new heights. Mark your calendars for January 9, 2025, and get ready to “Xceed Your Limits” with the POCO X7 series.

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The POCO X7 series launch event will take place on January 9, 2025, at 5:30 PM IST. Stay tuned for more updates on POCO’s official website and social media channels.