2023-05-30 16:12:21
Campbell, Kalif. (ots/PRNewswire) – Leading Italian cosmetics brand partners with Centric Software to improve collaboration, increase productivity and reduce time to market
Leading Italian cosmetics group Pettenon Cosmetics SpASB is now using Centric Software®’s Product Lifecycle Management (PLM) solution. Centric Software provides the most innovative business solutions for planning, designing, developing, sourcing, pricing and selling products such as apparel, footwear, sporting goods, furniture, cosmetics and personal care, food and beverage, decorative and luxury items to meet strategic and operational goals of the achieve digital transformation.
For over 70 years, Pettenon Cosmetics SpASB has stood for high-quality professional hair care in Italy and the rest of the world. The exclusive products can be tailored to the special market requirements and are suitable for different hair types and species. Pettenon Cosmetics SpASB has an impressive distribution network in 91 countries and produces 170,000 items daily, including shampoos, masks, styling products, hydrogen peroxide and other technical products.
The company has set itself the goal of developing ethically correct and sustainable cosmetic products that offer maximum benefit to users. The commitment to responsible, sustainable and transparent actions is reflected in the fact that Pettenon Cosmetics SpASB has been officially recognized as a “Società Benefit” in Italy 2021.
The company’s long-term success is due to its commitment to three strategic pillars: innovation, digitization and sustainability. In 2022, Pettenon Cosmetics SpASB realized it needed a new digital solution to strengthen its competitive advantage and commitment to the three pillars.
“Teams were wasting valuable time manually entering data. Of course, that also led to errors,” explains Giulio Pistolato, CIO of Pettenon Cosmetics SpASB. “We saw an opportunity to streamline data and automate tasks to support our teams, increase productivity and reduce costs.”
After a comprehensive internal process analysis and the evaluation of potential solutions, Pettenon Cosmetics SpASB finally decided on Centric Cosmetics and Personal Care PLMto support digital transformation goals.
“Centric PLM® was chosen because the tool met our needs and is one of the best solutions in the industry,” said Pistolato. “Centric PLM’s central repository and ability to increase efficiency, reduce the risk of errors and Ensuring compliance with safety and environmental standards ultimately leads to better product quality and a shorter time-to-market.”
Questions & contact:
Angelique CUILHE,
Senior Marketing Manager – EMEA,
+33 (0)6 10 24 53 96
1685463522
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