2023-09-03 22:35:22
Petit Bateau continues to navigate the waters of cosmetics. After launching Eau de Soilogne alcohol-free perfumed skincare water for 0-3 year olds a year ago, the French brand will launch its first skincare range on September 13th.
Petit Bateau dives into skincare, here its cleansing oil – DR
For this first foray into skincare – Petit Bateau had already offered perfume in the past – the label is offering a short range of three products for the whole family: from 0 to 99 years old as it claims on its products.
On the program of this line certified Cosmos Organic by Ecocert and composed of more than 99% of ingredients of natural origin: a face, body and hair cleansing oil (22 euros for 250 ml), a nourishing face and body cream (25 euros 150ml) and a nourishing massage oil (35 euros for 100ml).
Products with short formulas, whose packaging, sometimes made of recycled plastic, recyclable aluminum or recyclable glass, echo the universe of the brand born in Troyes in 1893. The Petit Bateau skincare range will be available in brand stores as well as on its e-shop.
Owned by the Rocher group (Yves Rocher, etc.), the brand, which has approximately 290 stores worldwide, is also changing captains on September 1. It is Alexandre Rubin who now holds the position of general manager, succeeding Guillaume Darrousez, now at the head of Yves Rocher.
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