2024-03-20 07:30:22
Paris 2024 unveiled this Monday March 18 the main axes of its circular economy strategy. Alongside the simplicity of resources and eco-design, the organization wants to ensure the second life of the equipment following the Games.
Reducing greenhouse gas emissions by 55% compared to the London Olympics in 2012: this is the promise of Paris 2024. But beyond the climate, the Games promise to put the circular economy in the spotlight. And this is essential, as 6 million products and capital goods will be needed for the event, Paris 2024 calculated. “ We counted 600,000 pieces of furniture, 2 million pieces of sports equipment, 85,000 pieces of technological equipment…”shares Caroline Louis, Paris 2024 circular economy manager.
Grandstands, tents, beds, chairs, tables, kitchen utensils, flags, bibs… Organizing the largest international sporting event in the world requires the use of numerous resources. And Paris 2024 highlights its commitments to the circular economy. “ This is the first time that there is a circular economy position in an organizing committee”notes Caroline Louis.
As part of the 1,500 markets launched for the Games, Paris 2024 has dedicated 20% to CSR criteria. Georgina Grenon, director of environmental excellence for Paris 2024, explains: “ We have favored suppliers who are part of an eco-design approach for their products, who favor rental offers, who integrate low-impact raw materials, who offer new materials: recycled materials, scraps of production. Also suppliers who are engaged in certification processes, who offer sustainable solutions for the end of life of these products, who minimize the use of packaging and who favor reusable or recyclable packaging..
Priority to reduction and rental
The Paris 2024 application file highlights the limitation of spaces used. “ The concept of the Paris 2024 Games is based on 95% existing or temporary infrastructure”explains the document. “This principle of reducing resources is also found in the interior design of the approximately 40 competition and non-competition venues”now ensures Paris 2024.
Thus, by questioning and pooling needs when possible, Paris 2024 reduced its furniture needs by 25%. This approach made it possible, for example, to go from 800,000 to 600,000 furniture items, assures the organization. At the Games, you will see “ cardboard furniture »of “ recycled plastic furniture » and one “ recycled cardboard box spring, produced in France and recycled in France”, lists Caroline Louis.
In addition to reducing needs, Paris 2024 has favored rental over purchase from event stakeholders. Out of 2 million pieces of sports equipment, three quarters are rented or made available by sports federations. Also, 75% of electronic equipment such as televisions, computers and printers are also rented, rather than purchased.
In catering, Paris 2024 has committed to reducing single-use plastic by 50% compared to the London 2012 Games. Sodexo Live! will ensure the second life of the 35,000 plates and 17,000 trays in the Athletes’ Village restaurant, produced without a logo to facilitate their reuse.
Reuse and reuse in the spotlight
Paris 2024 promises 100% second life for temporary infrastructure, furniture and equipment. 90% of products, goods and equipment are operated and taken over by gaming service providers. Among the market criteria, Paris 2024 emphasized the importance of the second and end of life of products, through reuse, reuse and recycling. And for the remaining 10% of assets, Paris 2024 also ensures that it takes into account the subject of end of life.
Materials and temporary structures will thus be reused, reused or recycled. “ We are committed to ensuring that 100% of our materials are reused, reused or recycled, knowing that we try to be as reused and reused as possible, whether on our tents, our stands, our scaffolding. and lighting”, says Audrey Chavancy, risk and CSR director of the GL Events group, service provider for the Games.
For the floor coverings for indoor events such as handball or volleyball, Paris 2024 selected the French company Gerflor. “ 100% of soils [qui contiennent en moyenne 35 % de matériaux recyclés] will not be glued, which will allow them to be dismantled and reusedsays Arnaud Challande, Gerflor group marketing director. 100% of these soils will be reused by municipalities or sports clubs”.
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