Paris 2024. EDF and Orange in the Coca-Cola wheel

Paris 2024. EDF and Orange in the Coca-Cola wheel

2024-11-08 18:07:00

Studies. Coca-Cola is the brand cited most often as a partner of the Paris 2024 Olympic Games according to a study carried out in September 2024 by Yougov and published Thursday 7 Read more here…

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#Paris #EDF #Orange #CocaCola #wheel
**Interview‌ with Dr. Eloise⁣ Martin, Environmental Policy Expert**

**Interviewer:** Good evening, Dr. Martin, and thank you ​for joining ​us today. With the Paris 2024 Olympics just around the corner, there’s been a lot of discussion regarding Coca-Cola’s partnership and the anticipated ⁢sale of nearly 10 million plastic bottles during the event. What are your thoughts on this?

**Dr. Martin:** Thank you⁤ for having me. It’s indeed concerning. The Olympics are a global platform, and the expectation ⁤was that they would⁤ lead by example, especially in sustainability. With Coca-Cola being ⁤a significant partner, it raises questions about the event’s commitment to reducing plastic waste despite the ongoing dialogue about environmental responsibility. ‍

**Interviewer:** Many expected the Paris Games to set a precedent for green initiatives. What do you think went wrong in this regard?

**Dr. Martin:** It seems that there was a disparity between ambitious sustainability goals and tangible actions. While the ⁢organizers have made promises about greener games, the presence of millions of plastic bottles contradicts that narrative. It’s a classic case of corporate interests potentially overshadowing environmental commitments.

**Interviewer:** Coca-Cola has a long history of being involved in major sports events. How do you think this partnership affects public perception of the brand and‌ the Olympics?

**Dr. Martin:** Coca-Cola’s presence​ can‌ be a double-edged sword.‍ On one hand, it brings financial ⁢support to​ the Games, but on the other, ‌it can tarnish the event’s commitment to sustainability. Public perception may shift; many consumers ⁢are increasingly environmentally conscious and‍ may ‌view the reliance on ⁣single-use plastics as hypocritical.

**Interviewer:** What measures could be taken by the organizers to mitigate the ​impact of this plastic use during the Games?

**Dr. Martin:** There are several strategies ⁤that could be implemented. For‌ instance, encouraging the use of refillable bottles and providing adequate water stations throughout the venues could drastically reduce reliance on⁣ plastic bottles. Additionally, partnering with local organizations for recycling initiatives post-event could help manage ⁢waste more⁣ effectively.

**Interviewer:** Lastly, what do you hope to see from⁢ the Paris 2024 organizers in the future regarding environmental sustainability?

**Dr. Martin:** I hope ⁢they genuinely commit to their sustainability goals and take ⁣substantial steps toward reducing their ecological footprint. This could set a powerful precedent for future games and remind corporations ⁣about their responsibility towards the environment.‍ We need to hold organizations⁣ accountable and expect meaningful changes, not⁤ just lip service.

**Interviewer:** Thank you, Dr. Martin, for your insights.⁢ It’s crucial we keep⁤ engaging ⁣in these discussions as we approach the Paris Olympics.

**Dr. Martin:** Thank you for having me. It’s ​an‌ important conversation, and I look forward to seeing how these⁤ issues unfold during the ⁣Games.

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