Palmeraie Holding changes its name and becomes AFRICORP CONSORTIUM

This historic transformation of the new name “Africorp Consortium” thus responds to the strategic development of the group.

After a substantial capital increase to support its development plan, the board of directors of Palmeraie Holding, (Holding of participations) chaired by Saad Berrada Sounni, the majority shareholder of the group, announces the change of name of the holding company which becomes now “Africorp Consortium”. This change, indicates the group in a press release, “marks a new stage of successful institutionalization of the group initiated for a few years, in a consortium of trades with a multi-sector continental development, an African holding company with acquisition of majority stakes in its poles of ‘activities “.

The name of the business centers has also been redesigned to harmonize the overall architecture of the brands. The Industry & Distribution activity has been reviewed via its Africorp Industry division, Agriculture via its Africorp Agri division, Mines & Quarries, via its Africorp Mining division and Education, via its Africorp Edu division.

This historic transformation of the new name “Africorp Consortium” thus responds to the strategic development of the group and further affirms its African vocation, underlines the group.

In addition, Africorp Consortium launched the construction of its new head office near Casablanca Finance City at the end of last year. The latter will be operational during the next quarter.

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