OnePlus has released many phones with interesting designs and unique features over the past eight years. The Alert slider still denotes the company’s big devices, and some of my favorite designs were the OnePlus phones: OnePlus 6T in Thunder PurpleThat OnePlus 5T Star Wars-Editionand the OnePlus 7 Pro.
OnePlus’ focus on design aesthetics comes from the top. Co-founder and CEO Pete Lau often talks regarding design being a key area of focus for OnePlus, and I vividly recall a conversation before the OnePlus 6 launch.
At the time, OnePlus released its first phone in red, and Lau said he and the design team spent several weeks discussing options to find the right color for the device.
In the end, OnePlus settled on a red that was $4 more expensive than the other alternatives (not a small change if you’re working on ultra-thin bezels), but the result was that the red OnePlus 6 looked absolutely stunning. It is this attention to detail in every aspect of the device that has made the company so popular with users. Unfortunately, OnePlus doesn’t do that anymore.
In 2022, you can sum up OnePlus’ phone portfolio in one word: derivative. Instead of releasing original designs that stand out from the box, OnePlus is essentially changing over existing OPPO and Realme devices.
This isn’t the first time OnePlus has turned to OPPO for design inspiration. 2017 OnePlus 5 was almost identical to the OPPO R11OnePlus has long relied on OPPO to manufacture and sell its phones.
But back then, the hardware similarities weren’t that significant because OPPO didn’t have a huge global presence outside of some Asian markets. Additionally, OnePlus’ efforts with OxygenOS meant the software on the two phones was very different.
That was not the case in 2022. OnePlus phones share the same software as their OPPO siblings, and they now share the same designs with no notable changes. This applies in particular to the Nord N – the . series North N20 5G The one that was launched a few weeks ago is none other than OPPO Reno 8 Lite.
Likewise, Nord CE 2 Lite is a fake Realme 9 Pro with a not-so-good wide-angle lens. North C2 It is a derivative of Reno 7.
The worst culprit is the OnePlus 10R; This device is a bad imitation of the Realme GT Neo 3 and has the ugliest design of any phone I’ve used this year. I can’t believe the same company gave us One Plus 7T Just three years ago I came out so horrible.
Hardware is only part of the story here; OnePlus had major integration issues ColorOS With OxygenOS, This is clearly demonstrated in 10r. The device is prone to lag and bugs much like the Realme GT Neo 3 – although it’s essentially the same phone.
What’s clear is that OnePlus doesn’t have nearly the same level of control over its wallet under OPPO’s guidance. The way I see it, OnePlus now exists as a way to do that Bank of Bahrain and Kuwait Sell cell phones in North America.
OPPO and Realme don’t sell devices in the region, so it makes sense that BBK would rebrand existing devices from these two entities and launch them under the OnePlus brand.
OnePlus is now available as a way for BBK to sell phones in North America.
Why this is the case now and not three years ago is all a question of numbers. Realme just ranked fourth this week, and the brand has already generated over 100 million sales for its name. At the same time, OnePlus is twice as old and has sold less than half as many units. To be fair, most of the devices sold by Realme have been in the budget category, while OnePlus has focused its attention on high-end phones, which goes a long way towards why the manufacturer hasn’t released strong sales figures in its eight-year history.
That’s also why we’re seeing a lot of momentum in the budget and mid-range Nord series and aren’t focusing too much on the flagship OnePlus 10 series this year. OnePlus first announced last year that it had sold 10 million phones, with the majority of those sales coming from the Nord and Nord N series.
So if you’re in North America and need a budget phone, OnePlus is still a good choice as there’s no OPPO, Realme, or Xiaomi in the area. But if you are in a market where OPPO and Realme officially sell phones, you’d better buy from them directly.
OnePlus derivatives cost a little less than their BBK siblings, but that’s not worth the hassle of buggy software and lackluster design. OnePlus used to create some files Best Android PhonesHowever, this is not the case in 2022.
