2023-05-09 09:43:54
The World Health Organization (WHO) recently lifted the declaration of an international public health emergency for COVID-19, and health authorities are expected to downgrade the crisis level of Corona 19 from ‘serious’ to ‘alert’ in the near future.
Accordingly, non-face-to-face treatment healthcare startups are concerned about whether they will be able to continue operating their business, and are busy finding responses such as pivoting (business direction change). Currently, non-face-to-face treatment is temporarily allowed in the severe stage of Corona 19.
According to related industries on the 9th, the government plans to promote a pilot project to prevent the sudden business suspension of non-face-to-face treatment startups, which surged during the Corona 19 pandemic. However, confusion in the industry has not subsided as detailed guidelines have not been released.
Health care start-up Dr. Now is also waiting for the Ministry of Health and Welfare’s non-face-to-face treatment pilot project, concerned about whether it will be able to continue its non-face-to-face treatment business. An official from Dr. Now said, “There are still users of non-face-to-face treatment. It is our responsibility to continue to provide services,” he said.
Another remote medical platform, Ola Care, is preparing countermeasures such as psychological counseling and health management. An official from Ola Care said, “We expect that we will be able to provide services without gaps through the non-face-to-face treatment pilot project.” .
He continued, “We are expanding our services not only to non-face-to-face treatment, but also to various ‘lifestyle medicine’ platforms such as psychological counseling and health management. In addition, we plan to focus on services such as providing clinical real-time professional answers to users’ medical-related questions by linking with ‘Docple’, a doctor community operated by Olacare.”
In addition, all start-ups related to non-face-to-face treatment such as Gooddak and Soldak are closely monitoring the pilot project guidelines.
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An executive who runs a non-face-to-face treatment startup said, “Like other platform companies, we are watching the announcement of the Ministry of Health and Welfare.” He continued, “The topic of the pilot project is whether it is a second visit or a first visit, but 99% of non-face-to-face treatment platform patients are first-time patients, and the rate of repeat patients is very low. situation,” he said.
In addition, he explained, “Through the current telemedicine industry association, we are continuing to voice one voice with the Ministry of Health and Welfare to allow first-diagnosis centering,” and “several companies are building new business models such as health food sales and psychological counseling.” Lastly, he added, “I hope that the first visit will be carried out even for pediatric patients for working couples on weekends and late nights, patients with chronic diseases, people with reduced mobility, soldiers, and workers who have difficulty leaving their seats.”
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