Buenos Aires – Just one year following the announcement of the opening of new export markets, Nissan Argentina is shipping the first units of its pickup truck to Colombia.
“This new milestone is the result of great teamwork aimed at continuing to grow Nissan in South America in line with increased production and exports. Today we celebrate that customers in Colombia will be able to enjoy the high quality of the Frontier pickup, which Nissan produces at the Santa Isabel plant in Argentina,” said Guy Rodríguez, President and Managing Director of Nissan South America.
In order to increase production, and thus meet the demand of new markets, Nissan announced, throughout 2022, a second production shift at the plant in Argentina, which, when fully implemented, will generate 550 new jobs, of which, by the end of At the moment, 370 have already been incorporated.
In line with the commitments assumed by the Japanese company at a global level, within the scope of its Green Program 2022, the pickup exported to Colombia, as well as the one that will be exported to Chile, is produced in accordance with the Euro 6 emission standards, which implies a significant reduction of polluting gases and particles.
Nissan has had a manufacturing operation in Argentina since 2018, as a result of investments of more than US$730 million. Since its launch, the pickup has undergone constant evolution both in Argentina and in Brazil, a country to which exports began just 2 months following the start of production.
With this announcement, Nissan Argentina continues to consolidate its export role and takes the first step towards becoming the Euro 6 export center for Latin America.
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