2023-09-06 18:34:37
The Ministry of the Economy assured that a bill on the new tariffs would be tabled to this effect by October, for adoption in November. 428548283/_KUBE_ – stock.adobe.com
DECRYPTION – Bercy announces a law to advance the talks. But a general drop in shelf prices is far from guaranteed.
“Staggering…”. “Inadmissible”, “Incomprehensible”… A week following Bruno Le Maire forced the 75 main manufacturers of consumer products to bring forward their price negotiations for 2024 by one to two months in order to bring down prices on the shelves, the anger is struggling to fall back into the corridors of the French subsidiaries of the giants of the sector.
Targeted by the “name-shaming” of the Minister of the Economy, Unilever (Magnum, Dove, Amora…), Nestlé (Maggi, Nescafé, Purina…) and Pepsico (Pepsi, 7 Up, Lay’s…) have cashed the uppercut without retaliating. But among all the behemoths of mass consumption, the impression of having had one’s arm twisted goes badly.
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Pointed out by the executive for not having made enough efforts to lower prices and immediate discounts, as they had promised in the spring, the 75 largest food and hygiene manufacturers- beauties will have to open the negotiation of their prices for 2024 two months in advance. That is a few…
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