2023-10-27 19:03:47
Action showcases the superiority of Galaxy devices through useful features, innovation and connection
Image for illustration purposes only
Samsung debuts, this Friday (27), the new “Simply Galaxy” campaign to reinforce the benefits and resources that the Galaxy ecosystem has to offer people. The campaign will be shown on open TV in a 30-second film, and is also available on Samsung’s social networks.
The “Simply Galaxy” action focuses on four key resources for people’s daily lives: camera, performance, resistance and security. In the campaign piece, a group of friends use Galaxy resources on a trip. During the tour, the optical zoom of up to 100x* of the Galaxy S23 Ultrathe Flex Mode of the foldable smartphone Galaxy Z Flip5 and simple and fluid connection of the Galaxy Ecosystem, represented by a Galaxy Watch6between others.
“Samsung’s daily pursuit of excellence is clear in the new “Simply Galaxy” campaign. In it, we emphasize all those features and benefits that make our products unique and, more importantly, deliver the quality that people seek in a democratic way”, says Lucia Bittar, director of Mobile Experience marketing at Samsung Brazil.
The “Simply Galaxy” campaign also highlights Nightography1, which allows you to take incredible photos and videos even in low-light environments, Object Eraser2, which uses Artificial Intelligence to remove whatever you want from the image, and the Galaxy Padlock3, a Samsung solution to lock your smartphone and protect your data in a few seconds.
* 100X Space Zoom includes 10x Optical Zoom and 10x digital zoom with Super Resolution AI technology. Zooming in above 10x may cause some image deterioration.
1 It may vary depending on shooting conditions, including multiple subjects, low-light conditions, lack of focus, or moving subjects. Available on the Galaxy S22, Galaxy S23 lines and the Galaxy A54 5G, Galaxy A34 5G, Galaxy Z Flip4, Galaxy Z Fold4, Galaxy Z Flip5 and Galaxy Z Fold5.
2 Object Eraser may not be applicable depending on the quality of the photo or the complexity of the object to be erased.
3 Service available for Samsung smartphones with Android 10 or higher, may be free on selected models in accordance with the requirements in the terms and conditions, check the activation and subscription conditions for Cadeado Galaxy at www.cadeadogalaxy.com.br.
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