2024-01-23 23:34:06
It’s been a few months since the Netflix announced that it would bar the creation of new accounts with subscriptions to the Basic plan in Brazil. Although this, at the time, did not affect existing subscribers, we have good indications that this scenario should change soon.
According to The Vergeduring the conference with investors to present Netflix’s financial results, company executives stated that the plan will be definitively retired in some countries that support subscriptions with ads.
The measure will first come into force on Canada e no United Kingdom, already in the second quarter of this year. As a result, current users of the Basic plan in these countries must (obligatorily) migrate to one of the other options — although we still don’t know how this transition will take place.
In Brazil, for example, it is possible to subscribe only to the Standard plan with ads (R$19), the Standard plan (R$40) and the Premium plan (R$56). The Basic plan, which allows you to watch content in HD quality (720p) on one device at a time, is restricted only to those who subscribed before Netflix “cleared” it for new subscriptions.
If the change actually comes into effect here, users of the Basic plan (which costs R$26) who do not want to give up an ad-free experience will have to pay R$14 more for the Standard plan — a very relevant increase, it must be said.
As the executives used the term “some” to refer to the countries that will be covered by the new feature, there is hope that it will not arrive here. But it is a little thin when we observe Netflix’s tendency to bring changes previously implemented in other countries to the Brazilian market.
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