Many Canadians canceled their Netflix subscription following the platform’s new account sharing rules.
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Canadians were disappointed by new measures and additional fees Netflix announced on Wednesday in an effort to control account sharing, the report reported. Daily Hive.
Users will need to pay $7.99 to continue enjoying the platform from a different home than the one linked to the account.
This new measure has particularly stressed students who live on campus, travelers and friends and family members who share an account.
Since the news is recent, it is not possible to quantify the cancellations that followed the new announcements, but users did not hesitate to take to social networks to complain regarding it.
The platform has continuously made announcements to limit account sharing in recent months.
“Today, more than 100 million households share an account, which prevents them from investing in new good movies and shows,” said Chengyi Long, head of product innovation at Netflix, on Wednesday.