Paying more to enjoy better quality, or paying less and having to watch advertising will be the only options in the future.
As streaming platforms have slowed their growth and now dominate the market, offering a wide range of choices, Netflix continues to adjust its pricing structure, as revealed in its latest earnings report meeting. The platform has announced that it will eliminate its cheapest ad-free subscription plan, which was available for $11.99 or €12.99 per month.
Netflix users will now have to choose between the ad-supported plan for €5.49 or $6.99 per month, or the premium plan without ads for $15.49 or €17.99 per month. The premium plan is the only option on the platform to avoid advertising during the viewing of series and films.
The elimination of the standard Netflix plan removes the only option that currently only allows one stream per household. However, the company explains that switching to the ad-supported plan “essentially, We are offering a better experience, two streams instead of one. We have higher definition. We have downloads. And of course, all at a lower price. We think this represents tremendous entertainment value. And it includes ads,” explained Greg Peters, co-CEO of Netflix, as reported by Comicbook.
Of course, to enjoy Netflix in the same way as the standard plan but without ads, you have to accept the improvements of the premium plan, but also pay more. Fortunately, it is unknown when the standard ad-free plan will be discontinued, and whether it will be an instant global measure or one that will be implemented by territories. It is clear, however, that the measure comes following the decision to restrict account sharing, something that angered the subscriber community.
Netflix might be free in some territories
Recently, a rumor indicated that Netflix was considering making it free in certain territories where traditional television continues to predominate over streaming. This would have led the company to study a different way of conquering the public. However, where it has already managed to penetrate, it seems that it will continue to adjust its prices…
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Netflix is ending its standard ad-free plan
After the slowdown in the rise of streaming platforms, now that they dominate the market and there are various options for all tastes, Netflix continues to adjust its pricing structure as revealed in its latest earnings report meeting. The platform has anticipated that will eliminate its cheapest ad-free subscription plan available for $11.99 or €12.99 per month.
Thus, Netflix users will have to choose between the ad-supported plan from 5.49 euros or 6.99 dollars per month, or the premium plan without ads of 15.49 dollars or 17.99 euros per month, the latter being the only option on the platform to avoid advertising during the screening of series and films.
The elimination of the standard Netflix plan means that the only option that currently only allows one stream per household is removed, although the company explains that moving to the plan with ads “essentially, We are offering a better experiencetwo streams instead of one. We have higher definition. We have downloads. And of course, all at a lower price. We think this represents tremendous entertainment value. And it includes ads,” explained Greg Peters, co-CEO of Netflix, as reported Comicbook.
Obviously, to enjoy Netflix as you do in a standard plan but without ads, you have to accept the improvements of the premium plan, but also pay more. Fortunately, It is unknown when the standard ad-free plan will be discontinued. and whether it will be an instant global measure or one that will be implemented by territories. What is clear is that the measure comes following the decision to restrict account sharing, something that angered the subscriber community.
Netflix might be free in some territories
Recently, a rumor indicated that Netflix was considering making it free in certain territories where traditional television continues to predominate over streaming, which would have led the company to study a different way of conquering the public. However, where it has already managed to penetrate, it seems that it will continue to adjust its prices.…
You can follow Alpha Beta in Facebook, WhatsApp o Twitter (X) to stay up to date with the latest video game news.
