2024-03-02 20:13:28
The cell phone market continues to be very busy and now there is a new company in second place in the Brazilian ranking. While the Samsung continues as the undisputed leader, Motorola returned to the place that was occupied by Apple during the last report released by StatCounter and brought here by Oficina da Net. The ranking of companies that sell the most cell phones in the country still includes Xiaomi, ASUS, realme, Nokia and Infinix.
Motorola overtakes Apple in the Brazilian market
The companies Samsung, Motorola and Apple continue to be consolidated in the Brazilian market, taking on the majority of all cell phone sales in the country. In February 2024, for example, South Korean giant registered a share of 37.46% of all active devices in the country.
A Motorolaback in second place, closed the month with a share of 19.22% of the entire Brazilian market. A Applein turn, closes the month in third place with a total of 17.87%. Throughout 2023, Apple and Motorola fluctuated in second and third place, but the year ended with Motorola ahead of Apple.
What are the biggest cell phone companies in Brazil?
With the December results, the ranking of 10 largest cell phone manufacturers in activity in Brazil looked like this:
| Ranking | Company | % |
| 1 | Samsung | 37.46 |
| 2 | Motorola | 19.22 |
| 3 | Apple | 17.87 |
| 4 | Xiaomi | 15.65 |
| 5 | Unknown | 5.82 |
| 6 | LG | 2.02 |
| 7 | realme | 0.47 |
| 8 | ASUS | 0.38 |
| 9 | Infinix | 0.31 |
| 10 | Nokia | 0.22 |
Comparison with the same period last year
If we go back in time to February 2023, we realize that Motorola had started the year better than its competitor, but was already showing signs that this would be a fierce battle over the next few months.. At the time, the company closed the first month of the year with a percentage of 20.68%, while Apple is on track for its worst result in months: 15.67% in March of last year.
See the graph with the results from February 2023 to February 2024:
Source: StatCounter
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