Model offensive is intended to bring VW out of the crisis 2024-03-13 22:27:30

Model offensive is intended to bring VW out of the crisis
 2024-03-13 22:27:30

AFrom Oliver Blume’s point of view, it is a feat of strength that will keep the Volkswagen Group in suspense for a long time to come. It will take two to three years until the restructuring of Europe’s largest car manufacturer is completed, he said on Wednesday as he presented the balance sheet for the past financial year at the VW Group’s Berlin representative office on the Unter den Linden boulevard. Wearing a blue suit and black sneakers, the 55-year-old CEO asserts that he is working on the company’s construction sites. “We are making good progress. Noticeably measurable, day following day and meter by meter.”

The VW Group plans to bring more than 30 new models onto the market this year, according to Blume, the largest product offensive in the group’s history. The fact that there are so many attempts is also due to problems with the software. E-models like the Porsche Macan or the Audi Q6 E-Tron are years behind schedule due to development problems. Now they are coming onto the market in a flood of combustion engines, plug-in hybrids and pure electric models, such as the completely renovated Audi A3, the VW Tiguan and a station wagon version of the ID.7 electric sedan.

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