Ministerial decisions specifying the measures to deal with punctuality were signed – 2024-07-23 21:31:11

The Minister of Development, Kostas Skrekas, signed the ministerial decisions that complete and specify the measures to deal with punctuality which were announced on 10.01.2024 and voted on 18.01.24.

The drastic measures taken by the Government to deal with punctuality and which were signed by Kostas Skrekas are the following:

1. Reduction of benefits and credits from suppliers to super markets in order to ensure lower prices for the consumer.
2. Preventing product price increases while implementing promotional actions on the increased prices.
3. “Clean” prices from the field to the shelf for the benefit of the consumer as well as the producer.
4. Ceiling on the gross profit margin for infant formula in order to rationalize prices.

The ministerial decisions define in a clear and detailed manner the set of promotional actions that are prohibited in cases of price increases as well as the categories of products to which the specific measure concerns. Also, the type of offers and discounts that constitute promotional actions for the implementation of the measures are determined.

At the same time, a reference is included to the application of the measures to new products that have the same or similar packaging with the same or different quantity (smaller or larger) but a higher unit price, in order to make it impossible to apply price increases by changing the quantity contained in the package of a product.

With regard to baby milk, it is recalled that the law provides that the gross profit margin must not be greater than the operating costs of the business, in the relevant product category, based on the financial statements of the immediately preceding management period, from the entry into force of this plus 7% on net sales,
net of discounts, credits or other benefits. Also, the ministerial decision sets a strict ceiling on the operating costs that businesses can claim during their audit by DIMEA.

DIMEA for infant milk: 10-day deadline for companies to provide data

Finally, the ministerial decisions provide a clear description of the way in which the fines provided for by law are calculated, the amount of which is equivalent to twice the gross profit obtained by the company from the illegal practice, and can reach up to 2 million euros.

According to newsit, the Minister of Development, Kostas Skrekas, said: “The measures taken by the Greek government have begun to pay off even though they were only voted on January 18th. Companies are already recalling markups they have communicated to supermarkets. The battle with accuracy is ongoing and the audit services of the Ministry of Development are constantly alert. We will not stop unless we see clear signs of deflation.”

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