2024-01-02 03:01:00
With a headquarters located meters from the sea, Medical Hair opened its doors in Miami in November (Medical Hair)
The fight once morest baldness is one of the main aesthetic concerns in men and women since it impacts security and self-esteem. Likewise, hair loss is considered a health issue because hair has a protective function for the scalp.
This is what plastic surgeon Néstor Spagnuolo (MN 62.408) understood when he took a turn in his professional career in the 90s to become one of the pioneers of hair implants in Argentina. Together with colleagues Arturo González Marlia and Horacio Foglia, he created in the city of Buenos Aires Medical Hairthe first comprehensive hair medicine center in Latin America.
“At the time it was quite a challenge. Firstly, from a medical point of view, there were many trips abroad to train in the latest techniques available, as well as obtain the appropriate instruments. But there was also the cultural barrier: there was still a certain taboo once morest aesthetic treatments, especially for men. Nowadays it is naturalized, people do not worry regarding hiding it, but rather the opposite, they talk regarding it with his friends because he seems happy with his new image,” says Dr. Néstor Spagnuolo.
Dr. Marco Contreras, CEO Medical Hair Miami and Dr. Juan Spagnuolo, medical director Medical Hair Buenos Aires (Medical Hair)
In partnership with Adhara Esthetic Center, recognized in aesthetic medicine in the United States, Medical Hair was established in Sunny Isles, one of the most exclusive areas of Miami. The center has state-of-the-art infrastructure for hair recovery treatments (such as implants with the FUE Sapphire technique and regenerative treatments such as mesotherapy) with trained professionals at the headquarters in Buenos Aires.
“We have been interested in entering the world of hair medicine for a long time, but we might not find the right partner. The Medical Hair model has a solid structure both from a medical perspective and from the business model, highlighting the permanent support throughout the entire process,” said Dr. Marco Contreras (franchisee and CEO of Medical Hair Miami).
“Any professional who enters our operating rooms can confirm that Medical Hair’s differential lies in the way it works, positioning us even above medical centers in North America, which has earned us international recognition. Years of hard work allowed us to be the first Argentine company to enter markets as competitive as those of the United States and Europe,” said Dr. Arturo González Marlia.
At the beginning of the century Medical Hair began its expansion with franchises in the interior of the country. In addition to branches in the AMBA, today it has offices in the main Argentine cities, such as Mar del Plata, Rosario, Córdoba, Mendoza, Neuquén, Corrientes, Posadas and Tucumán, among others. Meanwhile, in 2005 it opened its first clinic in Spain, where it currently has 8 locations including locations such as Madrid and Barcelona, in addition to being in the most important cities in Latin America, such as Santiago de Chile, Montevideo, Asunción and San Pablo.
“25 years of experience allowed us to polish hair implant protocols to a level seen in few centers in the world. We are very demanding when choosing a potential franchisee: we carefully search for a professional profile with a strong commitment to medical, surgical and business improvement. This process is obsessively controlled by medical management,” explained Dr. Horacio Foglia.
The new Miami headquarters has state-of-the-art operating rooms in addition to the comfort that characterizes the brand’s centers (Medical Hair).
Baldness has hormonal and hereditary causes that vary in each patient, so the diagnosis must be made by a doctor trained in hair medicine who recommends a hair implant, an anti-hair loss treatment with mesotherapy and medication, or a combination of both.
Hair microtransplant is the hair-by-hair technique, where follicular units are generally extracted from the nape and sides of the patient’s neck to implant them in the area to be treated. “The entire procedure is performed in one day, it is an outpatient intervention in which local anesthesia is applied,” explained Dr. Juan Spagnuolo (MN 157.896), medical director of the headquarters.
Alert to the advances that occur in the world, Medical Hair was perfecting the technique from FUSS (in which a strip of the patient’s skin was extracted to separate follicles) to FUE (hair by hair), the most modern to date. date. Added to this are innovations such as the ARTAS robot or the sapphire scalpel, with more natural results and without visible scars.
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