In a press release, the M6 group announced that it owns 51% of the network of real estate agencies created by its famous host.
51% of the capital belongs to M6
M6 is now the majority shareholder in the capital of Plaza Immobilier. In a press release sent to the press on Monday, January 3, the audiovisual group announced that it owns 51% of the network of real estate agencies created by its flagship host Stéphane Plaza. The latter continues to own around a quarter of the company. His participation ” remains intact and its responsibilities unchanged », Specifies the group in the press release. It also renews ” his full confidence in the president and co-founder of the company, Patrick-Michel de Lusigny ».
A real estate network created in 2015
Stéphane Plaza has been presenting programs on the subject of real estate for almost 15 years, such as ” Search apartment or house », « Apartment hunters ” and ” House for sale “. In 2015, he joined forces with two former managers of the Laforêt network, Patrick-Michel Khider de Lusigny and Bernard de Crémier, who died in 2019, to create Plaza Immobilier. The network now has 660 franchises throughout France.
An investment of 2.5 million euros
According to the M6 Group, this majority stake in the capital should value Stéphane Plaza Immobilier at 125 million euros for 100% of the capital. The group has also announced that it is investing an additional 2.5 million euros to consolidate the branch network and diversify its activities. He also praised ” significant investments in screens [qui] helped to promote a brand and know-how ». « The group once once more confirms the relevance of television as well as its ability to create assets with high growth potential », Concludes the press release.