Lego is making significant strides toward sustainability by planning to replace the oil traditionally used in its iconic plastic bricks with more environmentally friendly alternatives. After rigorous testing of over 600 different materials, the company has concluded that the most effective path to greening its products is through a more costly but impactful approach.
Dedicated Arizona fans of Lego’s colorful plastic bricks will soon have a chance to join the ambitious Danish company, as it prepares to launch a new customer service center in Tempe in August 2025. This exciting announcement was made on Oct. 29, coinciding with a job posting for full-time customer service representatives who will become the face of the brand in the region.
Initially, newly hired customer service representatives will work remotely until the physical office opens its doors, after which they will transition to a hybrid working model that requires at least three days in-person each week. The first training program for new employees, spanning six weeks and conducted in person, is set to kick off on Jan. 13, 2025, ensuring that all staff members are well-prepared to offer exceptional service.
The job posting also highlights Lego’s commitment to fostering a positive workplace culture, stating, “Children are our role models. Their curiosity, creativity, and imagination inspire everything we do.” This philosophy underscores the company’s dedication to creating a diverse, dynamic, and inclusive environment where all employees feel valued and a sense of belonging.
In addition to customer service roles, Lego is seeking to fill the position of a business operations team leader, offering an attractive salary range between $73,320 and $95,500 annually for the right candidate.
Lego operates a vast network with 37 sales offices and over 27,000 employees worldwide, emphasizing its significant global presence in the toy industry.
Details: lego.com.
Reach the reporter at [email protected]. Follow @Reialirui on X, formerly Twitter.
### Interview with LEGO Sustainability and Community Engagement Expert
**Host:** Welcome to the show! Today, we have a special Alex Reed, [Alex Reed Name], an expert on sustainability and community engagement at LEGO. Thank you for joining us!
**Alex Reed:** Thank you for having me! I’m excited to share more about LEGO’s initiatives.
**Host:** Let’s dive right into it. LEGO is making some significant changes in its materials. Can you tell us more about the company’s plan to replace traditional oils used in bricks?
**Alex Reed:** Absolutely. LEGO is committed to sustainability, and after extensive research—over 600 different materials—we’ve identified greener alternatives to the oil-based plastics we’ve historically used. While this process is more costly, it’s a crucial step toward reducing our environmental impact and ensuring that we can continue to produce the beloved bricks in a more sustainable way.
**Host:** That’s amazing to hear! Moving on to a more local aspect, LEGO is also opening a customer service center in Tempe, Arizona. What can you tell us about that?
**Alex Reed:** Yes, the opening of the customer service center in Tempe scheduled for August 2025 is an exciting development. This center will not only enhance our customer support capabilities but also allow us to engage more closely with our dedicated community in Arizona. We’re currently hiring full-time customer service representatives who will embody the LEGO brand and assist fans directly.
**Host:** That sounds like a great opportunity for the local workforce! How do you see the customer service center contributing to LEGO’s community engagement efforts?
**Alex Reed:** The center will serve as a hub for interaction. We want to understand our customers better and respond to their needs effectively. Additionally, it will support our local initiatives, including STEM programs like FIRST LEGO League, which fosters creativity and problem-solving among young learners.
**Host:** Speaking of FIRST LEGO League, how do these educational programs tie into LEGO’s larger sustainability goals?
**Alex Reed:** Engaging children in science, technology, engineering, and math through platforms like FIRST LEGO League is vital. It equips the next generation with the skills necessary to innovate in sustainability and beyond. By teaching them to think critically about the world and its resources, we’re laying the groundwork for future leaders who will prioritize sustainable practices.
**Host:** Such a comprehensive strategy! Any final thoughts you’d like to share about LEGO’s journey towards sustainability?
**Alex Reed:** We believe that every brick counts. Our efforts may take time, but they’re built on strong foundations of innovation and responsibility. We’re excited about the future and look forward to making a positive impact on the environment and our communities. Thank you for having me!
**Host:** Thank you, [Alex Reed Name], for sharing your insights with us! We look forward to seeing LEGO’s continued evolution in sustainability and community engagement.
