Apple’s official Back to School 2024 (BTS 2024) promotion, designed specifically for students to purchase Apple devices before the start of the school year, has officially launched in Hong Kong. The event offers limited-time discounts on Mac computers and iPads, with savings of up to $2,400, and complimentary AirPods or Apple Pencils with the purchase of a qualifying computer or tablet.
Apple Education Store web link
To directly access the Apple Education Store (click this link), order computers/tablets and receive discounted prices and free gifts.
Eligible Individuals
Current or admitted students, faculty, and staff of universities or higher education institutions in Hong Kong.
Any employee of a public or private kindergarten, primary school, or secondary school in Hong Kong.
Discounted Products
Qualifying Mac computers (MacBook Air, MacBook Pro, iMac 24-inch, Mac mini),
Qualifying iPads (iPad Air, iPad Pro).
Promotion Period
July 11 – September 30, 2024
Education Pricing: Save up to $2,400
During the Apple BTS 2024 promotion, purchase eligible products to enjoy educational discounts. Most computers are discounted by $800. The entry-level MacBook Air 13-inch (M2 chip), which is popular among students, is priced at just $6,999 (original price: $7,799, a discount of approximately 10%). The faster MacBook Air 13-inch (M3 chip) is available for $8,199 (original price: $8,999, a discount of approximately 9%).
▲ Access the Official Education Store to view discounted prices. ▲ For the same MacBook Air, you can view the discounted price directly on the education store webpage.
For example, the higher-end MacBook Pro 14-inch entry version (8-core CPU, 10-core GPU, 8GB unified memory, 512GB SSD storage) is priced at $12,199 (original price: $12,999, a discount of approximately 6%).
▲ All entry-level MacBook Pros are discounted $800. ▲
The largest price reduction is applied to the top-of-the-line MacBook Pro computer. The MacBook Pro 16-inch with 14-core CPU, 30-core GPU, 36GB unified memory, and 1TB SSD storage is priced at HK$25,099, representing a $2,400 discount from the original price of HK$27,499 (approximately 9% off).
▲ Purchase the high-end MacBook Pro and save $2,400. ▲
Buy a Device, Get Free AirPods or Apple Pencil
During Apple BTS 2024, purchase a Mac computer or iPad tablet and receive free AirPods wireless headphones or an Apple Pencil. This year, if you purchase a more affordable entry-level computer, such as the Mac mini starting at HK$3,799, you will receive complimentary AirPods. Please note that the AirPods model provided with different computer models may vary. You can opt to purchase a higher model of AirPods by paying an additional fee.
Free AirPods Products
Purchase a Mac mini and receive free AirPods (2nd generation) valued at HK$1,099.
Add $300 to upgrade to AirPods (3rd generation).
Add $400 to purchase AirPods (3rd generation) with a MagSafe charging case.
Add $750 to purchase AirPods Pro (2nd generation) with a MagSafe charging case (USB-C).
Add $3,500 to receive AirPods Max.
Purchase a MacBook Air, MacBook Pro, or iMac and receive free AirPods (3rd generation) valued at $1,399.
Add $100 to purchase AirPods (3rd generation) with a MagSafe charging case.
Add $450 to receive AirPods Pro (2nd generation) with a MagSafe charging case (USB-C).
Add $3,500 to receive AirPods Max.
How to Redeem the Discount:
Visit the Apple official website Education Store. Navigate to the computer purchase page and select the desired computer hardware configuration. You will then be directed to the next page where you can choose your preferred AirPods.
You can place an order by calling the 800-908-988 hotline or by visiting an Apple Store and personally verifying your student status to receive discounted prices and AirPods.
▲1. First select the desired Mac computer. ▲
▲ 2. Next, select the computer hardware configuration on the order page. ▲
▲3. If purchasing a Mac mini, choose whether you want to purchase a monitor at the same time. ▲
▲4. Finally, select your preferred AirPods on the college student discount page. ▲
Free Apple Pencil Products
Apple Back to School 2024: If you purchase an iPad this year, you will receive an Apple Pencil. Even if you purchase the more affordable iPad Air, you will receive an Apple Pencil Pro.
Purchase an iPad Air and receive a complimentary Apple Pencil/Apple Pencil Pro:
Free Apple Pencil Pro valued at $899.
Or, receive an Apple Pencil (USB-C) valued at $539.
Purchase an iPad Pro and receive a complimentary Apple Pencil/Apple Pencil Pro:
Free Apple Pencil Pro valued at $899.
Or, receive an Apple Pencil (USB-C) valued at $539.
How to Redeem the Discount:
Visit the Apple official website Education Store. Open the iPad purchase page, select your desired iPad hardware configuration, and then select “Add Money” to purchase an Apple Pencil Pro/Apple Pencil. Once you open the shopping bag, you will see that the “Special Offer” has been applied, and the price of the chosen Apple Pencil will be directly deducted from the iPad’s price in the form of a discount.
You can place an order by calling the 800-908-988 hotline or by visiting an Apple Store and personally verifying your student status to receive a discounted price and Apple Pencil.
▲ 1. First, visit the official Education Store and purchase an iPad Pro. ▲
▲ 2. When you are prompted to choose whether to add an Apple Pencil, select the Apple Pencil you desire, regardless of the price. ▲
▲ 3. After adding the iPad to your shopping bag, you will see that the discount has been applied. The Apple Pencil you selected will be directly deducted from the iPad’s price. ▲
▲ 4. Scroll down and you can view the total amount. ▲
Apple Back to School 2024: Save Up to HK$2,400 on Macs & iPads
Get ready to go back to school with Apple’s Back to School (BTS) 2024 promotion! This exclusive offer for students in Hong Kong is filled with amazing deals on Mac computers and iPads, making it the perfect time to upgrade your tech before the school year begins.
Apple Education Store: Your One-Stop Shop
Head to the official Apple Education Store to take advantage of the exclusive discounts and free gifts. This is your gateway to the best prices and deals.
Who’s Eligible for the Apple BTS 2024 Promotion?
The Apple Back to School offer is specially designed for students, faculty, and staff at educational institutions in Hong Kong. This includes:
- Current or admitted students at universities or higher education institutions
- Faculty and staff at universities or higher education institutions
- Employees of public or private kindergartens, primary schools, and secondary schools
Top Discounts on Mac & iPad Devices
Apple is offering significant discounts on a wide range of Mac computers and iPads. Here’s a breakdown of the savings:
Eligible Mac Computers
- MacBook Air
- MacBook Pro
- iMac 24-inch
- Mac mini
Eligible iPads
- iPad Air
- iPad Pro
Promotion Period
Don’t miss out! The Apple BTS 2024 promotion is running from July 11th to September 30th, 2024.
Save Up to HK$2,400 on Mac Computers
The Apple BTS 2024 event offers significant discounts on eligible Mac computers. Here are some highlights:
MacBook Air
Most students gravitate towards the MacBook Air, and you can get it for an incredible price:
- MacBook Air 13-inch (M2 chip) – HK$6,999 (Original Price: HK$7,799)
- MacBook Air 13-inch (M3 chip) – HK$8,199 (Original Price: HK$8,999)
MacBook Pro
If you need more power, consider the MacBook Pro:
- MacBook Pro 14-inch (Entry Model) – HK$12,199 (Original Price: HK$12,999)
- MacBook Pro 16-inch (Top-of-the-line) – HK$25,099 (Original Price: HK$27,499)
Free AirPods or Apple Pencil with Your Purchase
On top of the amazing discounts, Apple is giving away free AirPods or Apple Pencils with qualifying Mac and iPad purchases.
Free AirPods
Here’s what you can get with different Mac models:
Mac Model | Free AirPods |
---|---|
Mac mini | AirPods (2nd generation) |
MacBook Air, MacBook Pro, iMac | AirPods (3rd generation) |
You can also upgrade to higher AirPods models by paying an additional amount.
Free Apple Pencil
iPad buyers enjoy free Apple Pencils with both the iPad Air and iPad Pro:
iPad Model | Free Apple Pencil |
---|---|
iPad Air | Apple Pencil Pro or Apple Pencil (USB-C) |
iPad Pro | Apple Pencil Pro or Apple Pencil (USB-C) |
How to Claim Your Discounts and Free Gifts
It’s easy to take advantage of the Apple BTS 2024 offer! Follow these simple steps:
- Visit the Apple Education Store: Go to https://www.apple.com/hk-zh-edu/store and browse the selection of Mac computers and iPads.
- Select Your Device: Choose the specific model and configuration you need. If buying a Mac mini, select any additional accessories like a monitor.
- Add to Cart and Choose Your Free Gift: Once in your shopping cart, you’ll have the option to select your free AirPods or Apple Pencil. The price of the chosen free gift will be automatically deducted from the total.
- Complete Your Purchase: Proceed with the checkout process to complete your order.
You can also call the Apple hotline at 800-908-988 to place your order over the phone or visit an Apple Store and show your student ID to get the educational discounts.
Ready to Get Your Back to School Tech?
Don’t miss out on this incredible opportunity to save big on Apple devices and get free AirPods or Apple Pencils. Head to the Apple Education Store today and upgrade your tech before the school year begins!