2023-10-26 06:00:04
In a Carrefour supermarket, in Montesson (Yvelines), near Paris, September 13, 2023. SARAH MEYSSONNIER / REUTERS
A few euro cents less on the receipt… The rise in food prices in supermarkets continues to come to a halt. In any case, this is what emerges from the data published on Thursday October 26 by panelist Circana. He estimates that in October, for the second month in a row, the prices of consumer products on the shelves of retail brands fell by 0.6%.
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“We are now moving to single-digit one-year inflation, i.e. 9.2% in October 2023 versus October 2022, when we were still in September with one-year inflation of 11%”, underlines Emily Mayer, director of Circana. However, this trend of slowing price increases is tempered by perspective over a longer period. “Cumulative inflation over two years remains as high as ever and fixed above 21%. », specifies Ms. Mayer. It even progressed slightly, going from 21.2% to 21.3% between September and October and returning to its August record.
This general picture is perfectly illustrated in the monthly delivery of the shopping basket developed by Circana for The world. Worth just over 100 euros at the end of 2021, this trolley, made up of products from national brands, private labels and first prices, costs 125.49 euros in October.
This represents a further reduction in the bill, but this time limited to 15 cents, following a reduction of 37 cents in September. Over one month, the amount of the receipt therefore fell very slightly, by 0.1%. On an annual basis, inflation appears to have slowed to 7.6%. But taking October 2021 as a point of comparison, the progression remains close to the peaks, at 22.4%.
Pressures on distributors and manufacturers
Moreover, in the shopping basket, certain products show increases over the past month. For example, natural yogurts (16.3%), cans of green beans (3.6%) or minced steaks (2.2%). Conversely, among the declines are the can of tuna (- 14.8%), the bottle of sunflower oil (- 4.3%), the packet of ground coffee (- 2.2%) or once more the jar of strawberry jam (– 1.5%).
This minimal drop in food prices therefore changes nothing in the daily lives of the French, who are forced to arbitrate their spending in the face of inflation. Eager to accelerate a possible decline, the Ministry of the Economy and Finance has been trying, for months, to put pressure on distributors and manufacturers, for an overall very limited result.
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