2023-06-23 19:53:26
Ferruccio Lamborghini (1916–1993), an Italian industrial magnate, founded Automobili Ferruccio Lamborghini SpA in 1963 to compete with Ferrari.
The company was noted for using a rear mid-engined, rear-wheel drive layout. Lamborghini grew rapidly during its first decade, but sales plummeted in the followingmath of the 1973 global financial recession and the oil crisis.
Ownership of the company changed three times following 1973, including a bankruptcy in 1978. American Chrysler Corporation took control of Lamborghini in 1987 and sold it to Malaysian investment group Mycom Setdco and Indonesian group V’Power Corporation in 1994.
Ferruccio Lamborghini
In 1998, Mycom Setdco and V’Power sold Lamborghini to the Volkswagen Group, where it came under the control of the group’s Audi division.
New products and model lines were introduced into the brand’s portfolio and brought to market and saw increased productivity for the brand.
In the late 2000s, during the global financial crisis and subsequent economic crisis, Lamborghini sales saw a drop of almost 50 percent.
Lamborghini currently produces the V12-powered Aventador and the V10-powered Huracán, along with the twin-turbo V8-powered Urus SUV. In addition, the company produces V12 engines for offshore powerboat racing.
Lamborghini Trattori, founded in 1948 by Ferruccio Lamborghini, is headquartered in Pieve di Cento, Italy and continues to produce tractors.
Since 1973, Lamborghini Trattori has been a separate entity from the automaker.
people downtown
This is the philosophy with which Automobili Lamborghini dedicates a video to its employees to celebrate the company’s 60th anniversary.
A history that has seen incredible achievements, innovations and advances, all with a common denominator: human capital.
The many successes achieved would not have been possible without a group of people united in the desire to achieve specific goals, thanks to their skills, passion and love for the brand and attention to detail, with the determination to offer all fans the best. products on the market.
Ferruccio Lamborghini
With this video, the company wants to celebrate and thank all the people who, day by day and throughout these 60 years, have been and continue to be committed to making Lamborghini cars true global icons.
Because “Lamborghini is everyone who has shaped it.”
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