2023-10-03 02:24:00
October is Breast Cancer Awareness Month, and La Vie en Rose is also back with its Keep Mind Healthy fundraising campaign that helps fight this disease. For several years, the company has been fully involved in fundraising to support in various ways this cause which is very close to its heart.
For each bra sold during the month, the company will donate $1 to the cause. Other initiatives have also been put in place, such as the sale of hats and t-shirts bearing the image of the campaign (a way should be found to add the $10 for these products) as well as the option of a donation at the checkout. La Vie en Rose aims to raise $450,000 for the year 2023, and more than half has already been reached thanks to last May’s campaign. For all the information regarding the campaign, go to the website: www.lavieenrose.com/fr/gardez-esprit-sein
Arianne Charbonneau, Coordinator, communications and public relations
As I did last May, I find it important to disseminate the initiative of La Vie en Rose which thus takes up the cause to support a campaign which normally affects one in eight women.
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#Great #initiative #Vie #Rose
