Kim Soo-hyun chooses a watch inspired by old TV

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Illustration(Doc Mido)

The charismatic South Korean ACTOR and Mido Brand Ambassador for Asia, Kim Soo Hyun, presents the continuation of the Multifort TV Big Date story, which features a harmonious combination of rose gold and brown colors.

Kim Soo-hyun, who was born on February 16 1988, was most recently successful in playing in the Korean drama Queen of Tears. Thanks to this series, he was successfully nominated for the 2024 Baeksang Arts Award. He is under the Goldmedalist agency. His name rose to fame thanks to his role in the drama series Dream High. Last September, he visited and held a fan meeting entitled “2024 Kim Soo-hyun Eyes On You Asia Tour in Jakarta”.

This watch embodies elegance and alluring charm. Powered by the extraordinary caliber 80 movement, this watch ensures perfect precision, while its highly distinctive design, imbued with unique details, gives it an irresistible character.

“As a Mido ambassador and especially as an actor, I am delighted to be associated with the Multifort TV Big Date collection. This collection has a very distinctive TV-shaped case, symbolizing modernity, dynamism and watchmaking tradition. A watch with a sporty yet elegant look suitable for any role!” said Kim Soo-hyun.

The Multifort TV owes its iconic silhouette to the rich heritage of Mido, which was founded in 1918. Its almost square body with rounded edges is reminiscent of old school television designs.

Mido used this original form from 1973, 1980, and 2000, and again starting in 2023, with a very successful launch.

This product has a dial with a striking horizontal polish, producing stunning reflections. The color changes smoothly from brown in the center to black at the edges.

The circular timepiece, the trapezoidal quarter-hour timepiece, and the bi-faceted hour and minute hands are accented with white Super-LumiNova® that emits blue-green light. This ensures excellent readability during both day and night, which is further enhanced by the anti-reflective coating on both sapphire crystals. The Big Date emerges gracefully at 12 o’clock, featuring a dot set in the satin-finished bezel.

The product also stands out for its beautifully decorated mechanism, visible through the transparent back of the case. Along with the existing Multifort TV Big Date 40 mm and without losing the iconic TV-shaped silhouette, the Multifort TV 35 (in size 35 x 34.2 mm) carried by Kim Soo Hyun also made its debut with a stunning version in rose gold and brown. (D-2)

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