Kien Long Commercial Joint Stock Bank (KienlongBank) with more than 5,000 employees and collaborators not only focuses on business activities and economic development of the country, the Bank also always prioritizes social activities, joining hands to contribute to the community. copper. For the 11th consecutive year, the journey “Sharing love – Adding flavor to Tet” implemented by the Bank has been spreading the spirit and sharing culture of Kien Long people to people in difficult circumstances. all over the country.
Closing the year 2023 with a positive business situation, stable growth in financial indicators, and with a common effort towards a sustainable business model, KienlongBank has also set aside a part of its profits from business activities. Together with the Government and the State Bank, we implement many hunger eradication and poverty reduction programs, gratitude, and sponsorship of education, health care, and rural transportation; Pay attention to sharing and supporting the poor, people in remote areas, ethnic minorities who still have many difficulties, and especially practical activities towards the homeland’s islands and seas…
Going beyond the meaning of simple charity programs, with the spirit of being willing to join hands to help the community, understanding the companionship and sharing with the poor and policy beneficiaries, opening the journey of spreading Radiating humanistic values in 2024, “Sharing love – Adding flavor to Tet” has been bringing the joy of Giap Thin spring to people across 28 provinces and cities across the country. This has become a good tradition for many years of Kien Long people. More than 8,000 meaningful gifts with a total value of nearly 5 billion VND were given to people, all conveying the kindness of all KienlongBank employees and collaborators.
More than 8,000 meaningful gifts with a total value of nearly 5 billion VND were awarded.
KienlongBank representative shared: “All KienlongBank activities are always aimed at connecting and sharing the community, thereby conveying a lot of love and heart, demonstrating the Bank’s responsibility to society. And the program “Sharing love – Adding flavor to Tet” is an annual activity of Kien Long people throughout the development journey to bring people a happy, fulfilling life.”
KienlongBank gives Tet gifts to people in difficult circumstances in many provinces across the country such as An Giang, Dong Nai, Binh Thuan…
The impression of KienlongBank’s social security program is also shown through the care and support for the poor, people in difficult circumstances, and policy families. Each KienlongBank branch and transaction office in the entire system always actively implements and has become a good tradition. The bank also coordinated to organize the program “All-People’s Border Guard Festival and Border Guard Spring to warm the hearts of villagers in the Year of the Dragon 2024”. Also on this occasion, the Bank sent 100 Tet gifts to people here with a value of more than 100 million VND.
KienlongBank gives Tet gifts to people in Muong Nhe district, Dien Bien.
In all regions of the country, friendly homes and loving homes for poor households and people in border provinces bearing KienlongBank’s mark are also gradually being formed. With practical activities and good humanitarian meaning, KienlongBank has sponsored all costs to build “Highland Warm Homes” for poor families with especially difficult difficulties in Muong Nhe, Dien Bien with a total of The value is up to nearly 250 million VND. The project was built by Muong Nhe Border Guard and Muong Nhe Commune People’s Committee to create conditions for poor households to reduce difficulties, stabilize and improve the lives of people in border areas. At the same time, the Bank also donated 05 Great Solidarity houses to people in Hon Dat and U Minh Thuong, Rach Gia, Kien Giang province right before the New Year of Giap Thin so that people can happily welcome Tet.
Movements to care for the material and spiritual lives of soldiers on islands and islands in the homeland, people with meritorious services in localities… have created widespread influence in the community, recognized by all levels, sectors, and local authorities. Locals and people recognized and appreciated it. Looking back on the past 29 years, along with completing the business tasks of the entire system, social security work has been effectively implemented by KienlongBank, continuing to build, spread and connect activities for the community with the motto “leaving no one behind”.
