ROSÉ Radiates Valentine’s Day Glamour with SKIMS
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Prepare to fall head over heels for Valentine’s Day with the latest collaboration between global K-Pop icon ROSÉ and leading lingerie and loungewear brand, SKIMS. Known for her captivating stage presence and impeccable sense of style, the BLACKPINK member flawlessly embodies the essence of romance and confidence in this exclusive campaign.
Captured by renowned photographer Carin Backoff, ROSÉ exudes an aura of timeless elegance as she showcases SKIMS’ Valentine’s Day Collection.The collection boasts a captivating array of pieces designed to make every woman feel her most beautiful, including the velvety chic Velvet Lace Slip dress, the cozy yet chic Soft Lounge Hoodie and Boxer Set, and the flirty and feminine Romance Cami and Short set.
“Valentine’s Day has always held a special place in my heart,” ROSÉ shares in a press release.“Maybe it’s also as it’s only a few days after my birthday [the artist will be turning 28 on February 11th], it feels special to me—almost like a second round of a birthday.”
She adds, “This collection captures that feeling with pieces that are both romantic and cute. I had an amazing time shooting this campaign, and I hope everyone feels as confident and gorgeous in these pieces as I did.”
Get ready to embrace the spirit of love! The collection launches online and in stores on January 23rd, giving you ample time to select the perfect pieces for your Valentine’s Day celebrations.
ROSÉ Joins the SKIMS Family
South Korean pop sensation ROSÉ,known for her captivating vocals and dynamic presence as a member of BLACKPINK,has stepped into a new spotlight as the latest muse for SKIMS. The global lingerie brand, founded by Kim Kardashian, unveiled a stunning campaign featuring ROSÉ, showcasing her effortless elegance and confidence in the brand’s latest collection.
This collaboration marks a natural progression for SKIMS, a brand renowned for its inclusive sizing, luxurious fabrics, and bold collaborations with influential figures. Kim Kardashian, co-founder and chief creative officer of SKIMS, expressed her enthusiasm for the partnership, stating, “Her elegance and energy are unmatched, she’s the ultimate valentine for 2025. This collection is romantic, fun, and full of personality, and ROSÉ captured that beautifully.”
SKIMS has built a reputation for celebrating diversity and empowering women. This ethos is reflected in its previous campaigns featuring a constellation of style icons, ranging from Olivia Munn to Kate Hudson and a supermodel squad led by Tyra Banks, Heidi klum, Alessandra Ambrosio, and Candice Swanepoel. These campaigns have consistently pushed boundaries and sparked crucial conversations about body positivity and self-acceptance.
Munn’s appearance in a topless moment, showcasing her scars from a double mastectomy, particularly resonated with audiences. Speaking candidly about her decision to embrace her scars, Munn shared, “I’m opening up because I wont women to know they’re not alone.”
The campaign featuring ROSÉ builds upon this legacy of inclusivity and empowerment, further cementing SKIMS’ position as a leading force in the lingerie industry.
ROSÉ: Embracing Confidence and Comfort with SKIMS
ROSÉ, the talented singer-songwriter and member of the K-Pop sensation BLACKPINK, is known not only for her captivating vocals but also her effortlessly chic style.Currently gracing the campaign for SKIMS’ enchanting Valentine’s Day collection, ROSÉ embodies the brand’s message of empowerment and self-love.
In a recent conversation,ROSÉ expressed her delight at collaborating with SKIMS: “I’m absolutely thrilled to be working with SKIMS on this campaign.I’ve always been a fan of the brand, and to now be able to collaborate with them is truly an honor. Plus, I love how SKIMS empowers women to feel confident and comfortable in their own skin, which is something I realy stand for.”
The Valentine’s Day collection,steeped in romance and playfulness,offered a plethora of captivating pieces. For ROSÉ, a standout was the velvet Lace slip Dress. “It’s just so elegant and feminine,” she mused, “and it really made me feel special when I was wearing it.” The Soft Lounge Hoodie and Boxer Set also captured her heart, providing the perfect blend of comfort and style for those cozy moments.
Valentine’s Day holds a special place in ROSÉ’s heart, coinciding with just a few days after her birthday. She shared, “(Smiles) well, firstly, Valentine’s day is just a few days after my birthday, so it’s like a double celebration for me. But beyond that, I’ve always believed in the power of spreading love and appreciation, not just on Valentine’s Day, but every day. This year,I’m really excited to celebrate with this collection and encourage everyone to embrace their confidence and find what makes them feel special.”
ROSÉ’s influence extends beyond her captivating music; she’s become a fashion icon in the K-Pop world,drawing inspiration from fellow artists like BLACKPINK’s Lisa,G-Dragon,and rihanna. “They all have their own unique style and aren’t afraid to experiment, which I find really inspiring. I love being,” she expressed.
From her captivating vocals to her undeniable style, ROSÉ continues to captivate the hearts of fans worldwide, reminding us all to embrace our confidence and celebrate the joy of self-expression.
Rosé to Star in SKIMS’ 2025 Valentine’s Day Campaign
Get ready for some Valentine’s Day glam! K-Pop sensation Rosé of Blackpink is stepping into the spotlight as the face of SKIMS’ 2025 Valentine’s Day collection. Following in the footsteps of fellow music icon Lana Del Rey, Rosé embodies the brand’s appeal for comfort and confidence.
The collection, set to launch on January 23rd, promises a luxurious and stylish take on loungewear, perfect for celebrating the holiday – or any day you want to feel fabulous.
“I hope my fans, and everyone who’ll be wearing these pieces, will feel confident, comfortable, and absolutely gorgeous. I want them to embrace their individuality, have fun with their style, and most importantly, feel loved – not just on Valentine’s Day, but every day,”
shared Rosé, expressing her heartfelt wish for her fans.
This exciting collaboration promises to be a standout moment in the world of fashion.
What are some of ROSÉ’s favorite pieces from the SKIMS Valentine’s Day collection?
Interview with ROSÉ: Embracing Confidence and Comfort with SKIMS
Archyde News Editor: We’re thrilled to have you, ROSÉ, here with us today. You’re known worldwide for your incredible talent and style.Coudl you tell us about your latest collaboration with SKIMS ahead of Valentine’s Day?
ROSÉ: Thank you so much for having me. I’m really excited about this collaboration with SKIMS. It’s a collection that’s both romantic and cute, just like Valentine’s day should be. I think everyone can find something they love in this collection.
archyde: The campaign is absolutely stunning. How was it like working with Carin Backoff and the SKIMS team?
ROSÉ: It was amazing. Carin is such a talented photographer, and the entire SKIMS team made me feel so pleasant and confident. I loved every minute of it, and I hope that comes across in the photos.
Archyde: Speaking of confidence, SKIMS has always been about empowering women and celebrating diversity. What does this collaboration mean to you in that context?
ROSÉ: It means a lot. I’ve always believed in embracing who you are and feeling confident in your own skin. SKIMS does an amazing job of promoting that message, and I’m honored to be a part of it. I want women to see this campaign and feel inspired to embrace their own uniqueness and beauty.
Archyde: You’ve mentioned that Valentine’s Day holds a special place in your heart,being close to your birthday. How has celebrating this day evolved for you over the years?
ROSÉ: It’s always been special, but as I’ve grown older, it’s become more about celebrating love in all its forms – romantic, platonic, self-love. It’s a reminder to appreciate the people and things that bring joy into my life.
Archyde: That’s a stunning viewpoint. now, let’s talk about the collection. Could you walk us through some of your favorite pieces?
ROSÉ: Oh, ther are so many! I love the Velvet Lace Slip dress – it’s so elegant and perfect for a romantic evening. The soft Lounge Hoodie and Boxer Set is super cozy, grate for lounging at home or even as sleepwear. And the Romance Cami and Short set is just adorable; it’s perfect for a casual Valentine’s Day look.
Archyde: We’re sure many of our readers will be inspired by your picks. Lastly, what advice would you give to women looking to embrace their confidence and comfort this Valentine’s Day?
ROSÉ: Firstly, wear what makes you feel good about yourself.It could be the sexiest lingerie or your favorite comfortable pajamas – it’s all about what makes you feel your best. secondly, remember that confidence comes from within. It’s about how you carry yourself, how you treat yourself, and how you love yourself. And don’t forget to celebrate the love you have for others and the love they have for you.
Archyde: That’s truly wonderful advice. thank you so much for your time, ROSÉ. We can’t wait to see what you have in store for us next!
ROSÉ: Thank you! It was a pleasure talking to you. Happy Valentine’s Day to all!
