Jiang Hua announced his comeback in December last year and brought goods live on the mainland platform Douyin. He also often filmed videos to interact with netizens and sang Live; but in just half a year, Jiang Hua announced that the store would be closed: “Dear friends: Thank you for your attention, Care and support. Due to various internal factors in “Jianghua Store”, I had to make a decision that the store will be closed on July 11, 2022.”
Jiang Hua expressed how reluctant he was, and at the same time thanked the fans for their support: “Opening a store for everyone involves everyone’s hard work, every friend who has supported it has witnessed its growth, the future is bright, this is our A stage in life is also a beautiful memory. I will remember every bit of what we went through together. Although there are all kinds of reluctance, we still move forward.”
As for the reason for the graduation, Jiang Hua did not explain, but many netizens speculated that the graduation was due to the unsatisfactory sales performance. In fact, the sales of Jiang Hua’s first live-streaming of jewelry were very bleak. Although he wore every jewelry on his body to demonstrate the sales force, he did not even get 100 orders after 5 minutes of live-streaming. It is reported that Jiang Huazhong had tried The total sales of the two shipments were only 30,000 yuan, and they were accused of following in the footsteps of Li Guolin, the “worst celebrity who brought goods.”
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