Jaden Smith Collaborates with Formula E to Create Unique Design for GEN3 Race Car

2023-06-23 11:32:41

The electric Formula E car was launched ahead of the Southwire Portland Grand Prix on Saturday

Before the electric car race in the United States tomorrow, Saturday, the design of a racing car created by rapper, fashion designer and superstar Jaden Smith, was revealed by “Formula E”.

The announcement of the collaboration between Jaden Smith and Formula E, the first sport in the world to record net-zero emissions, came for the first time this evening with the celebration of the Southwire Portland E-Prix, which will be the first race in the world championship. ABB Formula E” hosted by the US state of Oregon over the weekend.

According to a statement from the company, Jaden has been a fan of the world’s most sustainable sport since attending the Formula E race in Brooklyn, New York, last season. He continues his support for the sport, taking it to the next level by collaborating with Formula E to create a unique design for the third-generation GEN3 race car, which is the fastest, lightest, most powerful and most efficient electric race car ever.

Thousands of fans attending the Southwire E-Prix on Saturday will get a chance to see the car up close when it is on display at the Allianz Fan Village at Portland International Raceway.

Football fans attending the Portland Timber game last Wednesday night got a glimpse of the new design when the car pulled up near the Timbers’ Providence Park home ground.

The design concept denotes Jaden’s attachment to the arts and scholarship, as it is characterized by distinctive details, and uses a set of graphic elements that aim to show artistic creativity and explore the world around us through the pursuit of knowledge.

The design also expresses the academic subjects that caught Jaden’s interest, such as world history, mathematics, and physics, as well as the mystery school. The Gaiden Library and Learning Center, which serves as a platform for Alex Reed speakers, educates the community on a wide range of topics ranging from sustainability to mathematics.

Jaden’s focus on improving educational standards and social development expresses Formula E’s commitment to diversity and youth through the FIA ​​Girls on Track programme, partnership with UNICEF, and investment in sustainability and community engagement projects in the cities where the races are held.

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