2023-08-03 07:30:40
Figures that speak for themselves
In France, Ferrari’s adjusted net profit rose by an impressive 33.5%, reaching 334 million euros, thus exceeding the forecasts of analysts who expected 307 million euros. However, despite these impressive figures, deliveries fell slightly by 2%, with a total of 3,392 cars sold worldwide between April and June. As the group’s CEO, Benedetto Vigna, pointed out, “The second quarter ended with exceptional financial results, marked by high margins”.
In Europe, and more particularly in the Europe-Middle East-Africa region, Ferrari has consolidated its leading position. The brand delivered 1,638 vehicles during this quarter, an increase of 17.3%. These figures clearly show that Europe remains Ferrari’s main market, thus compensating for the decline in sales in the United States.
The reasons for Ferrari’s performance
Several factors may explain this significant increase. First of all, the personalization of Ferrari vehicles, mentioned by Benedetto Vigna, played a crucial role in increasing margins. Moreover, despite a slight decrease in deliveries compared to the previous year, turnover increased by 14%, amounting to 1.47 billion euros. Revenue from the sale of cars and spare parts increased by 14.9% to 1.26 billion euros.
Ferrari’s involvement in Formula 1 also contributed to these exceptional results. Sponsorship and brand revenue jumped 20.3%reaching 147 million euros, mainly thanks to their performance in Formula 1. In addition, the innovation strategy from Ferrari, with the planned presentation of its first fully electric car in 2025 and the introduction of fifteen new models by 2026, shows the brand’s determination to remain at the forefront of the automotive industry.
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