Apple has made an important change in the policy for publishing apps on its devices to allow developers to share apps with users to try without officially publishing them on the App Store.
The new mechanism relies on developers sharing direct links to the app with some users, allowing users to download and try apps privately, as these apps will not appear in any of the App Store sections and ratings.
Apple says that this new policy will help private institutions and organizations that aim to develop their applications and not display them in stores, as they will be available through direct links to download them, and no one outside these institutions will be able to access the applications as usual.
Of course, things will not be easy for developers, because the company requires approval to publish applications in this way before activating the links to download them.