Warrix Sports Public Company Limited (WARRIX) determines the initial public offering (IPO) price of not more than 180,000,000 shares at a par value of 0.50 baht per share at a selling price of 6.30 baht per share. on December 6-8, 2022 and will be trading for the first day on the Market for Alternative Investment (mai) on December 21.
* Nature of business
WARRIX operates in the business of selling and distributing clothing and sports equipment for sports clubs and the Thai national football team (Licensed Product), and also has classic products and collections (Non – Licensed Product) that can be used in everyday and modern life. In addition, it continues to do related businesses. Which focuses on Active & Lifestyle, whether it is sponsoring other sports events and music festivals.
*Industry Growth
Mr. Wisan Wanasaksuksakul WARRIX CEO revealed to “InfoQuest” that WARRIX-related industries are divided into 3 main segments. The first group is the sportswear market. Which in Thailand has a market value of almost ten thousand million baht But at present, our sales are only 1 billion baht, so there is still a lot of room for growth.
The second group is the sports science market. which is a very big market And there are things that we haven’t reached yet, such as vitamins, nutritional supplements, this market is worth several billion baht. And see that the sports science market can be a potential growth of WARRIX on the other side.
The third group is the Fashion & Lifestyle market that still has a good growth opportunity as well. The market size is several billion baht, such as the Thai brand jeans market.
Mr. Wisan said that we think that there are still many waters to go.
“I think that in the sportswear market following COVID there is a very high potential for growth. Especially during this period, there are various sports events returning to organize such as the World Cup. Increased interest in sports In addition, following COVID everyone cares regarding health. exercise People are willing to pay more for their health. We also develop new products that meet health needs, “said Wisan.
*Advantage
Mr. Wisan said that Warrix’s strength is that we create a brand, we do not do OEM, we do not have a factory.
Another highlight is that we have invested heavily in Data Management and online E-commerce over the past several years. This is one of the Key Success because when we encounter COVID, E-commece sales grow even more.
and when we enter the capital market I believe it’s like a finger click to unlock the Warrix to grow much further.
*Raising Plan and Objectives
– Used to finance the construction of a sports science center and office in the amount of 50 million baht.
– The rest is used as working capital for business operations.
* Long-term business plan
“The expansion of WARRIX’s business following this, of course, the main character is inevitable, sportswear that needs to grow. I use the word Unlimit Growth to underline this word. There are many plans to expand sportswear. Both football, basketball, and in terms of clothes that are Sport Fashion Lifestyle, this is a big market that we will go next year, “said Wisan.
Including the company has also expanded into the health market by opening “Warrix Physiotherapy & Performance Studio”, the first sports science center at Stadium One and the second center “Warrix Run Hub” at the Queen Sirikit National Convention Center. that will be open for service within this year Focusing on a particular group of runners and has sold WARRIX products along with it.
It also plans to open more sports science centers in the future. To build on the strength of a Thai brand like WARRIX that has the ability to compete with world-class brands