Also 4-legged friends have a day dedicated to them. The August 26th it happens the World Dog Day, established in 2004 in the United States by activist and animal behaviorist Colleen Paige to promote the adoption of a four-legged friend: the date was in fact the one on which Paige had adopted her Sheltie dog from a kennel.
Second Eurispes data from last year It is estimated that 42% own a dog and that 4 out of 10 have rescued one from the street.
In Italy its population is almost 9 million. According to a recent survey conducted by Ipsos for Ca’ Zampa on a sample of Italian dog owners, 46% of owners consider their dog as a child to cuddle and take care of, capable of filling their life (51%) and bringing joy and serenity to the home (28%). Almost 8 out of 10 have taken their dog with them on vacation (76%).
What do you spend the most on for your pet’s care? Food (93%) and health (56%). For 86% of dog owners, the vet remains the number one influencer when it comes to making important decisions about the pet’s well-being. 70% would like to have an annual Health Plan that includes unlimited visits (65%) and health insurance to cover expenses (40%).
The average lifespan is about 10 years. depending on the breed which also affects the care that is given to them between diet, physical exercise and veterinary visits. According to experts, small dogs generally have a greater predisposition to greater longevity.