2023-06-07 20:02:43
Posted
Lionel Messi: In Paris, “I was not happy”
Lionel Messi spoke regarding his two years in the PSG jersey on Wednesday, announcing to Spanish media that he was leaving for the United States.
“It was two years where I was not happy, I did not like it. And it affected my family life, I missed a lot of my children’s life in school. In Barcelona, I went to look for them, here I did it much less, I shared fewer activities with them, ”he said, explaining that he now intended to prioritize his family life.
“I’ve decided I’m going to Miami, I don’t have (a deal) 100% done or maybe there are things left to do, but we’ve decided to continue our journey there” , the seven-time Ballon d’Or winner told Spanish newspapers Daily Sport et Sports world.
“Leo” in Paris symbolized above all a marketing choice, more than a sporting choice of the Parisian management. Away from the field, Messi’s adventure at PSG has indeed been a resounding success for the club’s reputation abroad, particularly in Asia. The arrival of the Argentine star has allowed the arrival of new sponsors. His brand image has guaranteed lucrative operations for the club and allowed PSG to take a turn at the global level.
Last summer’s tour of Japan illustrates this perfectly: nearly 65,000 tickets were sold at the National Stadium in Tokyo for a friendly match once morest a local club. The stadium had never seen such an influx of spectators, even for the arrival of Brazil in June.
The sales of shirts, contracts, media coverage and the increase in the price of places at the Parc are all elements that have allowed an increase in the club’s income. But it is above all the image of a sporting mess that remains from Messi’s brief stay in Paris.
(AFP)
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