23:23 on November 11, 2024
In the “Export newcomer” category, we will get to know companies that have just started their journey, but are doing it confidently. These companies are vivid examples that more important than big budgets and huge infrastructures is what can be called the embrace of an entrepreneur.
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Aeonpump is a leader in innovation in pump technology. It is a company that develops light, mobile and reliable pumps that meet today’s demands for sustainability and adaptability.
The company is particularly distinguished by its ability to work closely with customers, tailoring solutions to their specific needs, offering more than 80 pump variations.
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Aeonpump’s advanced technologies and efficient designs are suitable for a wide range of applications, from construction to wastewater management and storm relief.
Founded on November 2, 2020, Aeonpump has rapidly taken a leading role in pump technology, providing effective solutions for pumping, sewer bypasses, eddy control, water drainage and other requirements.
The company’s success is based on an experienced team of engineers who develop mushroom systems for a variety of specific applications and industries.
Aeonpump’s unique designs include the world’s only vacuum pump that continues to operate even when water enters it. Competitors’ pumps would stop under these conditions. This feature, combined with the modular frames made of black metal, provides exceptional durability and the company prides itself on high-quality components, including motors from Germany and clutches from Italy.
Aeonpump’s largest customers come from England, Germany, Australia, New Zealand and the USA, where their pumps are used in pump fleets maintained by large rental companies.
In order to increase its market presence, Aeonpump actively participates in international exhibitions, which are an essential form of industry networking. This year, the company has participated in five major exhibitions and plans to participate in the next ones as well.
The company is also proud to have created the world’s first battery pump that can be charged in just two hours and can work for 8 to 10 hours in any location. These pumps have even been used to extinguish a lava flow in Iceland, proving their unique capabilities.
Aeonpump also offers personalization options by providing pump color customization and logo printing on the door, which allows customers to integrate the shoes into their brand image and reinforce the company’s identity.
What is Aeonpump’s export product?
“We manufacture the best mobile pumping equipment in the world. A product is produced in Latvia, which is the best, the most qualitative, the most innovative in the world, which is intended for sale all over the world,” says CEO, founder of the company Igors Gorkins.
Although this company was officially founded in 2020, the story about and around pumps began already 15 years ago, when Igor together with his partner Ernesta founded the company and bought the first pump.
“The goal was to create a specialized pump rental company. In 12 years, the company grew in four countries – approximately 150 employees and approximately 600 pumps in the rental fleet.
Since we were young, we tried different products: we bought from America, we bought from the Netherlands, from Italy and we started experimenting. The team was also young, we tried to find new rental products, a new direction, therefore we gathered a lot of experience, we also technically started to deeply study the equipment, install it, manage special projects all over Europe. And in the end, we collected that package of information, and we realized that we can do better,” explains Gorkin.
“The main thing is the experience as a user, we understood the pros and cons. The second is the desire to create something in Latvia and something even better, because there are some players in the pump industry that have been producing for 50 years, but there is no such great development, innovation,” he adds.
Currently, the company offers around 85 pumps of different configurations – with diesel engines, electric motors or lithium batteries.
Two pumps are produced per day. “To make it easier for people to understand, compared to the auto industry, it’s like two Volkswagen Passats leaving the factory a day,” explains the company’s founder.
What does Aeonpump mean?
“Since we are an innovative company, we produce a quality product. “Aeon” means “longevity” and “pump” is a pump. Eternal pumps,” explains Igor Gorkin.
Customer attraction and export market
In response to the question of how “Aeonpump” attracts its customers, the company’s co-founder Ernests Lāčaunieks says:
“We try to approach it creatively. Do something different than others. For example, if someone performs simulations on the computer, then we simply drop the pump from the faucet, show the customer that everything is fine, nothing has happened and allow him to buy the same unique product and test it for himself anywhere in the world.”
He also admits that it is not easy to attract new export markets, but the company is aiming for it.
“Our working day starts early, at six in the morning, when Australia starts communicating with us, and it continues at six in the evening, when America connects. In between we still have Europe. We go to the goal that we see, and then everything comes together. That’s the main thing.”
To do all this, the team is important: “These are people who see the common sight and the common vision. And it is also the pride of Latvia that we produce a world-class product in our small country of two million.”
“Our added value is that we listen to our customers, unlike other companies who passively approach it and produce what they want to produce. We are once again talking to the people, making and creating the future as they see it,” says Lāčaunieks.
The uniqueness of Aeonpump pumps
“In order for the pump to be able to pump the liquid, lift it, for example, from a height of 2-3 meters, a vacuum pump is needed. Vacuum pumps often have big problems in this industry, so we have created a completely new vacuum pump that is very unique in the industry and very difficult to design. Our vacuum pump has no problem with such challenges to quickly and easily raise water to the pump,” says Igor Gorkin.
What makes the Aeonpump vacuum pump unique is that a part whose shape cannot be measured requires very precise equipment to produce this part.
“That’s why we’re the only ones in the world using it, and we feel safe showing it because we’re the only ones who know how to make it,” he adds.
Future plans
“In the future, we definitely plan to be present on every continent and we see that vision quite clearly. Considering a product for which we can really technically justify its superiority over others, we consider it a relatively realistic and achievable plan,” says Ernests Lāčaunieks.
Core values of the company
“The main values are the team. We invest in the team, attract new people from universities and give them the opportunity to express themselves, show their vision. Putting it together with the wishes of the customers, we create a product.
We never say no to any customer, we always listen to customers and find a solution for them. We will always be a company that will come up with a solution so that we can produce and customers are happy with our products,” says Igor Gorkin.
The program cycle is financed from the European Union Cohesion Policy Program 2021-2027. for the year “Support for the improvement of the technology transfer system” and investments of the Latvian Recovery and Resilience Mechanism Plan “Support for digitalization of commercial processes”.
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Ah, ladies and gentlemen! Gather around—I’ve got a story hotter than a chili pepper at a summer barbecue! We’re heading to Latvia—where they’re not just making vodka and those funny-shaped wooden shoes. No, no, no! They’re churning out pumps! That’s right, folks—pump technology! Now before you start imagining a disco party with people dancing with their pumps, let’s talk about the real deal: Aeonpump!
Imagine this: a company founded in 2020, yes, just a few years ago! Some folks were still debating whether pineapple belongs on pizza—while these whippersnappers decided to become the James Bond of the pumping world! You know, suave, innovative, and with gadgets that have you saying, “I’ll have what they’re having!”
Aeonpump has a snazzy CEO, Igors Gorkins, who claims they make “the best mobile pumping equipment in the world.” I don’t know about you, but I can’t wait to see a pumping competition—who does even better at party tricks? “I can pump water out of a lava flow!” “Oh yeah? I can make a margarita in 30 seconds flat!”
Their pumps come in different flavors too, believe it or not. We’ve got diesel engines, electric motors, lithium batteries—it’s like a buffet of pumping technology! They even have a battery pump that can extinguish lava! Talk about putting out fires in a relationship—or just, you know, putting an actual fire out in Iceland. But let me tell you, the last time I went to Iceland, I didn’t pack my lava-dousing pump. Rookie mistake!
And here’s the kicker—they’ve got this vacuum pump that keeps working even when water enters it. Water! You know, the thing that stops other pumps dead in their tracks. It’s like the Superman of pumps—saving the day while the others are screaming for help. “Help! I’m drowning!” They make these gadgets from high-quality European components—German motors and Italian clutches! I mean, even the pumps are more cultured than I am!
But what really gets me is how they’ve taken the humble pump and turned it into a fashion statement! You can customize your pump with colors and logos. Go ahead, make it pop! Nothing says “I’m successful in life” quite like pulling up to a job site with a bright blue pump showcasing your brand logo. “What do you drive?” “Oh, just my flashy pump, as one would!”
And let’s not forget their approach to customer service! They simply drop their pumps from a faucet to demonstrate their sturdiness. Talk about a “don’t try this at home” moment! But some customers probably love it—"You think that’s impressive? Watch as I drop it from my moving truck!”
On the topic of expansion, apparently they communicate with Australia at six in the morning and America at six in the evening. What happened to the ‘laid back’ approach? Between emails, they must be remapping their Google Calendars on caffeine and ambition alone.
Their core values? Teamwork and customer feedback! I mean, who knew we’d finally find a pump company that actually listens to customers? “We’ll always say yes,” they say, “We’re an innovative company!” Well, I guess when you’re pumping up solutions, it’s a win-win!
So, dear friends—next time you hear a swoosh of water, just remember: it might not just be a tap running—not in Latvia! It could be the latest from Aeonpump, pushing boundaries, riding the waves of innovation, and making sure that they’re pumping out the best there is—while we’re all just trying to figure out what to do with this winter wardrobe!
So, who’s signing up for the pump fan club? I’m in as long as we don’t have to drop anything from a faucet at the meetings! Let’s just stick to the drinks, shall we? Cheers to innovation in pumping! 🥳💦
In the “Export newcomer” category, we will delve into the inspiring journeys of companies that have only recently embarked on their entrepreneurial ventures yet are navigating their paths with impressive confidence. These enterprises exemplify that a successful business is driven not by massive budgets or extensive infrastructure but by the unwavering passion and innovation of its founders.
Aeonpump has emerged as a trailblazer in innovative pump technology, renowned for developing lightweight, mobile, and reliable pumping solutions that align with modern demands for sustainability and adaptability. The company prides itself on a collaborative approach, working intimately with clients to provide tailored solutions across a diverse range of over 80 pump variations.
Aeonpump’s advanced technologies and efficient designs cater to various applications, including construction, wastewater management, and storm relief. Since its establishment on November 2, 2020, the company has quickly secured its position at the forefront of pump technology, continually delivering effective solutions for pumping, sewer bypasses, eddy control, and water drainage systems.
Headquartered in Latvia, Aeonpump boasts a dynamic team of engineers dedicated to designing specialized systems for a myriad of industries and applications. Among its groundbreaking innovations is a vacuum pump uniquely capable of operating effectively even when water enters its system—an impressive feat that competitors’ pumps cannot achieve under similar circumstances. This reliability is complemented by the use of robust modular frames crafted from black metal, ensuring exceptional durability.
The company sources high-quality components, including top-of-the-line motors from Germany and clutches from Italy, setting its products apart in the global marketplace. Aeonpump has established a significant client base across several countries, including the United Kingdom, Germany, Australia, New Zealand, and the United States, where its pumps are integral to operations for major rental companies.
To broaden its market reach, Aeonpump actively participates in international exhibitions, which serve as vital platforms for industry networking. In 2024 alone, the company showcased its innovations at five major exhibitions, with plans for continued participation in upcoming events.
Adding to its list of pioneering achievements, Aeonpump has developed the world’s first battery-powered pump that charges in just two hours and operates effectively for 8 to 10 hours at any location. This remarkable technology has even proven its worth in unusual scenarios, such as extinguishing a volcanic lava flow in Iceland, showcasing its remarkable capabilities.
Aeonpump also embraces personalized options, offering customers the chance to customize pump colors and logos, allowing businesses to align these innovative tools with their brand identity seamlessly. According to CEO and founder Igors Gorkins, “We manufacture the best mobile pumping equipment in the world. Our products, crafted in Latvia, stand out as innovative and of the highest quality, ready for markets worldwide.”
The ambition of Aeonpump is rooted in a journey that began 15 years prior to its official founding in 2020, when Igor and his partner Ernesta initially established a specialized pump rental company. Over 12 years, the enterprise expanded across four countries and built a fleet of around 600 rental pumps, facilitating significant growth and development in their product offerings.
As a company focused on continuous improvement, Aeonpump currently provides approximately 85 pump variations powered by diesel engines, electric motors, or lithium batteries. The production rate is impressive, with two pumps rolling off the assembly line each day, akin to the output of two Volkswagen Passats in the automotive industry.
Co-founder Ernests Lāčaunieks emphasizes their creative approach to customer engagement, asserting, “We try to stand out by adopting unconventional methods. For instance, instead of simulations, we demonstrate our products in real scenarios, allowing customers to witness their robustness firsthand.”
Gorkins draws attention to the transformational journey they undertook, stating, “The critical factor was our experience as users; we grasped both the advantages and drawbacks of existing products. Our goal was to innovate something exceptional in Latvia, challenging long-standing manufacturers who, despite lengthy histories, lacked significant innovation.”
As they look towards future expansion plans, the team at Aeonpump envisions conquering every continent with their superior products, which they believe can be technically justified over competitors’. “Our core values rely on fostering a collaborative team spirit, investing in talent from universities, and ensuring that we always listen to our customers, continuously refining our product to exceed their expectations,” concludes Gorkins.
The program cycle is financed from the European Union Cohesion Policy Program 2021-2027 for the year “Support for the improvement of the technology transfer system” as well as investments from the Latvian Recovery and Resilience Mechanism Plan “Support for digitalization of commercial processes”.
On innovation and customer satisfaction, Aeonpump has not only positioned itself as a leader in the pump technology sector but has also integrated digital solutions to enhance commercial processes. The ongoing support for digitalization is a key aspect of the Recovery and Resilience Mechanism Plan, aiming to streamline operations, improve customer interactions, and expand market reach through advanced digital tools.
**Support for Digitalization of Commercial Processes**
As businesses across various sectors embrace digital transformation, Aeonpump recognizes the importance of integrating cutting-edge technology into its commercial processes. This includes implementing robust digital platforms for inventory management, customer relationship management (CRM), and online sales.
1. **Streamlined Operations**: By digitalizing their operations, Aeonpump can efficiently manage inventory levels, track sales, and monitor equipment usage in real-time. This allows for optimized logistics and ensures that clients receive the right pumps at the right time.
2. **Enhanced Customer Engagement**: Digital tools allow for a more personalized customer experience. Aeonpump can leverage email marketing campaigns, social media outreach, and customer feedback systems to maintain strong relationships with clients and adapt to their needs dynamically.
3. **Online Sales and Customization**: Utilizing e-commerce platforms, Aeonpump increases accessibility for customers to browse and purchase products. Additionally, the customization options for pumps can be facilitated through an online interface, allowing businesses to select colors and logos that resonate with their brand identity.
4. **Data-Driven Decision Making**: By harnessing data analytics, Aeonpump can gain insights into market trends, customer preferences, and operational efficiency. This data-driven approach aids in strategic planning and can help identify opportunities for growth or areas needing improvement.
5. **Participation in Digital Exhibitions**: With the rise of virtual events, Aeonpump is also exploring digital exhibitions and trade shows. This not only broadens their reach but allows for cost-effective participation and networking in a global marketplace without the need for physical travel.
As Aeonpump continues to innovate and expand its product offerings, the integration of digital solutions into their commercial processes is crucial for staying competitive in the fast-evolving pump industry. Their commitment to embracing technology aligns with the goals of the Recovery and Resilience Mechanism Plan—supporting businesses in adapting to new market demands while fostering economic growth and resilience.
Aeonpump stands as a shining example of how a young company can navigate both the challenges and opportunities presented by modern technological advancements. As they march forward, their journey emphasizes the significance of innovation, customer collaboration, and, importantly, the digital evolution that is reshaping industries worldwide. Cheers to the future of pumping in Latvia and beyond! 🎉
