The labor shortage affecting tourism professionals – increased tenfold by the health crisis and the change of profession of some seasonal workers – is a situation with which recruiters have now learned to deal.
With in particular an early recruitment which is now at stake in the heart of winter. Yesterday, the Pôle emploi agency in the Gulf of Saint-Tropez organized a job forum dedicated to the luxury hotel industry, the flagship sector of the peninsula, at the bastide Pisan.
An event which is more than a month ahead of the traditional “employment seasons” organized at Cosec by Pôle emploi.
Well-being at work and accommodation included
Yesterday, the bastide Pisan was full of job seekers for this flight of early recruitment.(Photos P. PA.).
“Recruitment is done earlier and earlier and tensions in these professions persist”confirms Mélanie Boulleray, recruitment advisor at the Cogolinoise agency. “Luxury hotels, however, retain a certain attractiveness because of the prestige they inspire. Recruiters therefore put their brand image forward, but not only. Today, everyone is betting on new forms of management that promote well-being. be at work. In the Gulf, many employers also offer accommodation for certain strategic positions such as that of chef”.
The proof is: this early calendar and the restriction to only seven employers (Villa Cosy, La Ponche, Lily of the Valley, l’Épi plage, Villa Belrose, le Byblos and La Réserve) did not prevent the municipal hall from be stormed by job seekers yesterday. Perhaps the first sign of a rebound in the attractiveness of tourism professions, when we know that the last events organized by Pôle emploi had resulted in a significant desertion of job seekers.
Robert-Jan Van Straaten, general manager of the “Villa Belrose”, in Gassin.
“We, who are part of a German group, can see that the situation is less bad in Saint-Tropez than elsewhere: the destination makes candidates and tourists alike dream. And whatever the five-star hotel, we all offer similar wages and working conditions, without overbidding us. The situation is therefore not so bad. Moreover, if fixed-term contracts and seasonal contracts might be scary a few years ago when the unemployment rate was high, this is no longer the case. It is even attractive for some young people who want to try several trades.”
Diane Saveuse and Jimmy Hammouche from the “Villa Cosy”, in Saint-Tropez
“To complete our recruitment, we first focus on well-being at work. We have also set up merit bonuses that can go up to more than €2,000 for the season.
Finally, we also have a villa and two apartments that allow us to accommodate a few employees. This is bearing fruit, since half of our staff return year following year and that is what we want: to retain our seasonal workers. For those who are motivated, we also offer careers with development within the company, since we are open all year round.”
