Tourism in Morocco is reaching new heights with exceptional figures recorded at the end of March 2023, as per a statement released by the ministry. The Spanish, British, Italian, and American markets are driving this growth with respective percentage hikes of 45%, 28%, 9%, and 5%. The ministry also confirmed that efforts will be strengthened in 2023 with focus on marketing and air connectivity. This year, 35 new air routes serving eight Moroccan destinations will be launched, which is in line with the 2023-2026 roadmap. This development is expected to boost the summer season and make it a record year for air programming.
LTourism in Morocco continues to climb to unprecedented levels, as evidenced by the exceptional figures recorded at the end of March 2023”underlines the ministry in a press release.
Several major issuing markets are driving this growth, in particular the Spanish, British, Italian and American markets, which are recording growth of 45%, 28%, 9% and 5% respectively, the same source said. And to recall that several offensive actions were carried out in 2022 by the ministry with the Moroccan National Tourist Office (ONMT), in terms of air transport and promotion.
The ministry also assured that the year 2023 will see the strengthening of efforts in terms of marketing and air connectivity.
Indeed, and in line with the 2023-2026 roadmap, the year 2023 will be a record year in terms of air programming with the opening this summer of 35 new lines serving 8 Moroccan destinations, which should make it possible to have a great summer season, concludes the press release.
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In conclusion, Morocco’s tourism industry shows no signs of slowing down as it continues to attract more visitors from major markets such as Spain, Britain, Italy, and the United States. The government’s efforts in terms of air transport and promotion have paid off, and this year will see even more concerted efforts to strengthen the industry through marketing and better air connectivity. With the opening of 35 new lines serving eight Moroccan destinations, the summer season promises to be a great one for anyone who chooses Morocco as their holiday destination.
