In The Black Network hires Brightcove to promote its AVOD streaming platform

2023-09-07 17:49:50

Brightcove (NASDAQ: BCOV), the world’s most trusted streaming technology company, today announced that it has been selected by In The Black Network (ITBN) to promote its AVOD streaming service, scheduled to launch in October this year. ITBN is a new OTT venture founded and led by former FOX SOUL general manager James DuBose. The new network focuses on streaming content that showcases and amplifies Black storytellers and Black culture.

ITBN will utilize Brightcove’s industry-leading technology to power its OTT service across all major connected TV devices and operating platforms. With this partnership with Brightcove, ITBN will be able to deliver its content worldwide on demand with the best streaming technology platform, of the highest quality, scalable and secure. Additionally, ITBN will utilize Brightcove’s recently launched monetization service, Ad Monetizationwhich was designed to help companies maximize revenue opportunities.

“In The Black Network is poised to be the streaming service of choice for Black creators to share their voices with a wide range of audiences through compelling, impactful, original and culturally relevant stories,” said Marc DeBevoise, CEO of Brightcove. “We are thrilled to have been considered a trusted partner by In The Black to help ensure they have the best technology resources to effortlessly deliver content at scale while increasing their revenue potential.”

“We found the ideal partner in Brightcove while searching for a streaming technology that might help launch the In The Black Network platform and evolve with us,” said In The Black Network Founder and CEO James DuBose. “They are the best in the industry and we are proud to work closely with them.”

ITBN will stream an extensive collection of free entertainment content (including sports, music, scripted, drama, talk, family and feature film content) on a dedicated app, available on iOS, Android, Apple TV, YouTube, ROKU devices , LG, Sony and Samsung media players with more distribution partners to follow. The new streaming service joins a roster of media companies that trust Brightcove to power their streaming capabilities, including AMC Networks, BBC Studios, Forbes, Rogers Media, Academy of Motion Picture Arts & Sciences and Reelz.

For more information, visit Brightcove.com.

Sobre a In the Black Network

IN THE BLACK NETWORK (ITBN) is an AVOD streaming service that highlights Black voices and original stories that are culturally meaningful and relatable to all audiences. With an extensive collection of Black-focused entertainment, viewers can access content across multiple genres from Black creators, including sports, music, scripted, drama, talk, family, feature films and more. The platform’s media library contains an extensive list of fan favorites from established studios and distributors, as well as a selection of content straight from the vault of Fox television stations: Brutally Honest with Jasmine Brand, CheMinistry, The Score, Worth Talking with Jeezy, Kitchen Talk with Maino and Crockett’s Corner with Ray Crockett. Additionally, ITBN produces original entertainment that further elevates Black culture and pride. The premiere free network streams on a dedicated app that is available for download on iOS, Android, Apple TV, YouTube, ROKU, LG and Samsung media players devices.

About Brightcove, Inc.

Brightcove creates the world’s most reliable, scalable, and secure streaming technology solutions to better connect businesses and their audiences, no matter where they are or what devices they consume content on. In more than 60 countries, Brightcove’s intelligent video platform enables businesses to sell to customers more effectively, media leaders to stream and monetize content more reliably, and all businesses to communicate with team members more powerfully. With two Technology and Engineering Emmy® Awards for innovation, consistently industry-leading uptime, and unparalleled scalability, we’re continually pushing the limits of what video can do. Follow Brightcove on LinkedIn, Twitter, Facebook, Instagram and YouTube. Login Brightcove.com.

The original language text of this announcement is the official authorized version. Translations are provided as a convenience only and must refer to the original language text, which is the only version of the text that is legally binding.

Contact:

Media contacts

Brightcove

Joseph J. Nuñez

[email protected]

In the Black Network

[email protected]

Source: BUSINESS WIRE

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