In Kaunas, not only a new Apple product store opened its doors, but also an exhibition of the history of Apple computers | Business

The queue at the new store was constantly growing, so at the time of the opening, about 100 people had already gathered.

Each of the first hundred visitors received a 30 euro iDeal coupon as a gift, eleven lucky ones received Beats by Dre headphones, and one received a Beats Pill speaker.

Hosted by Paul de Miko, the event also featured an Apple Arcade gaming tournament.

Photo of representatives/iDeal store opening in Kaunas

The updated iDeal store is a new presentation format for Apple products

“This is a new format of the Apple product store, which the Apple company introduced very recently: this format is only used in iDeal stores in Lithuania. The new design of the store is more pleasant, more focused on the user, so that it is convenient for him to find the desired product, to receive the best service, which we have offered before. Not only the design of the iDeal store has changed, but also the layout of the products – it has become more convenient. Buyers notice it, they like it,” says Andrius Mežetis, head of iDeal’s retail trade.

So far, there are only two stores of this format and level in Lithuania. Worldwide, there are not many stores of this high level and it shows the status of an Apple partner.

Photo of representatives/iDeal store opening in Kaunas

iDeal specialists will hold free training sessions

iDeal is the largest authorized distributor of Apple products in Lithuania, in whose stores you will find all the latest iPhone, iPad, and Mac products. The renewed “iDeal” salon is not only a store, but also a consultation center.

“Some people want to learn more about the products themselves, others want to improve their user experience, for example, learn to take better photos, learn about the various capabilities of the device and learn how to use them. Therefore, every day in the iDeal store in the evenings, we will hold various free training sessions, during which users will be able to gain useful information on topics relevant to them.

During such trainings, iDeal employees will not only interact with the group, but also pay attention to each visitor. The topics will be different, for example, on Monday we will study the “Computer at work” topic, Tuesday will be devoted to photography, Wednesday – the iPad session, etc. There are many topics and they will constantly change”, A. Mežetis reveals the plans.

The first such training session was already held during the opening – Saulius Balčiūnas taught the secrets of photography.

Photo of representatives/iDeal store opening in Kaunas

The service is selected according to the customer’s needs

Customers of the iDeal salon will receive the highest level of service according to the latest Apple format. Employees of several different categories will work in both salons, customers will be welcomed at the entrance to find out their needs, whether they know what they want or need to take a look around.

“Follow-up service will also be selected depending on the needs: if the customer knows what he wants, we will quickly provide the necessary information, if he hesitates, he does not know, we will let him look around, show a variety of Apple devices, and personally demonstrate their operation and capabilities to everyone.”

Basically, we will pay enough attention to each customer so that the person understands what he is buying before he buys the product. If he is interested in the computer, he will be able to test it, see how various programs work, and an employee of the iDeal showroom will demonstrate some of its functions. This makes it easier for the customer to decide whether he needs it.

The format we apply will allow any customer to receive the best level of service and choose the most suitable product for him – even for those customers who are not familiar with Apple products and who feel lost among them”, A. Mežetis reveals the nuances of the salon’s work.

At the exhibition – first and very rare Apple models

After the opening of the renovated iDeal store in the Mega shopping center, a few hours later the hosts of the event, Paul de Miko and Saulius Balčiūnas, also opened an exhibition of the history of Apple computers, where until August 25 you can see impressive exhibits.

For example, the classic, 1984 the advent of the Macintosh computer, which is considered one of Apple’s first computers for home users; original looking 2000-2001 manufactured “Power Mac G4 Cube” – an extremely rare model, which impressed with the power contained in a compact body during the show; in 1998 the released model iMac, which is considered to be the beginning of the modern era of Apple and many other fascinating historical exhibits of Apple.