U-CAR has previously reported on Hyundai Custo, especially following netizens shared domestic spy photos, it was revealed that Nanyang Industrial intends to introduce Custo into the domestic market and to grab the original Honda Odyssey medium and large MPV market. It has attracted the attention of many domestic consumers. Recently, news came from the distribution channel that Nanyang Industrial is regarding to officially release Custo in China, and there is even news that it is regarding to start taking orders.
According to the information obtained from the front line, at present, Nanyang Industry does not have any official announcement information, and everything is still just rumors. However, judging from various signs and the current market conditions, Hyundai Custo’s domestic listing time should not be far away. Details such as price and equipment will be reported later. In addition to Custo, there is also news that Casper is expected to be imported from the dealer.
According to the information obtained from the dealership, Nanyang Industry confirmed that it will launch the Custo car series in China, and the main goal is to lock in the large and medium-sized MPV market following the production of Honda Odyssey is discontinued.
After going public, Custo will temporarily have no direct competitors
The Honda Odyssey, which was originally sold in China, is actually a very special and interesting class, because in terms of size, the length, width and height of the Odyssey are 4,845×1,820×1,710mm, which is more than 5,200mm in length compared to the American Odyssey. Look, the daily practicality and convenience have indeed improved a lot, and there are actually no direct competitors in the market. Therefore, when the news of Odyssey’s discontinuation, naturally, many brands will focus on the mid-sized MPV level. in the distance.
With a body length of 4,950mm and a three-row seat layout, Custo is a rare medium-to-large MPV in China.
In fact, Hyundai has launched a lot of works in the MPV market, and Nanyang Industrial currently mainly focuses on the Staria with large size. This work replaces the original Starex, with a body length of 5,253mm, which has a better space and is launched. There are different configurations such as 7/8/9 seats. In contrast, the 4,950mm length of the Custo is much smaller, but it is also more suitable for the needs of ordinary consumers.
The large MPV market is handed over to Hyundai Staria, and Custo is the representative of medium and large MPVs, working together to create Nanyang Industrial’s layout in the MPV market.
Hyundai also took the lead in launching the Stargazer in India in mid-2022, and plans to launch it in the European market in the future. The Stargazer car series is to replace the combat status of the original Trajet medium-sized MPV, but although the Stargazer supports the 7-seat space setting, but The length of the body is 4,460mm, which also means that it will overlap with the SUVs sold in China. Therefore, the chances of Stargazer being introduced into China are not high, or it is not suitable.
At present, the news of Custo is only the news from the distribution channel, and Nanyang Industrial has not made an official announcement.
Nanyang Industrial will first import Custo for evaluation in the first quarter of 2022. With the passage of time, there is also news that Custo has confirmed the import. Since Custo was originally a work exclusive to the Chinese market, it also means that the domestic market can only use It will be launched in China, and following further understanding, you will know that the current Custo is likely to be equipped with a 2.0-liter naturally aspirated engine as an entry point, and it is likely to have a combination of 1.6-liter turbo power, which is also widely used by Hyundai. Power heart.
The most important thing is actually the equipment and price setting. It can be predicted that the basic market is indispensable, that is, such as Hyundai SmartSense, in-vehicle systems that support the connection of mobile devices, etc., the price should be set at around 1.1 million. Getting started, so that the domestic combat power can be more completely connected, that is, the Venue’s 669,000-769,000, the Tucson L’s 979,000 to 1.069 million, and then extend up to the level of Custo.
Casper is also expected to debut in Taiwan in 2023
From the information obtained from the distribution channel, in addition to the upcoming release of the Custo car series, it is reported that Nanyang Industry is also interested in introducing the Casper car series, but it has not yet reached a state of 100% confirmation; at the end of 2021, in fact, There have been rumors that Nanyang Industrial intends to introduce the Casper car series at the distribution channel, but no other information has been disclosed since then, and U-CAR has also reported and discussed: “Should Nanyang Industrial enter the small hatchback market?”
According to the news from the front line, Nanyang Industry also intends to import the Casper car series, and it will be imported by way of import.
Recently, the relevant information of Casper has been reported once more from the dealer. It is reported that Casper should prefer to import it. After all, there are not many choices of miniature car models in the domestic market today, and Casper shows a fashionable city, and even dissolves into cross-border. The appearance of the design does have its charm, and it should have the opportunity to get a warm response following being introduced into the domestic market. However, equipment and price setting will be the most important links, and I believe this is the key reason why Nanyang Industrial has not yet finalized.
