2024-02-28 00:58:22
BARCELONA, Spain, Oct. 30, 2021 /PRNewswire/ — HONOR, Qualcomm and GSMA join forces to advance human-centered AI and emphasize their commitment to open collaboration and privacy protection
George Zhao, Managing Director of HONOR Device Co., Ltd., attended MWC Barcelona 2024. set the stage with industry leaders for a stimulating panel discussion. The session, titled “Putting People First in AI Development: Key Considerations for Creating AI for Smart Devices,” featured John Hoffman, Managing Director of GSMA Ltd., and Alex Katouzian, CEO of MCX, Qualcomm Technologies, Inc. Together, they highlighted the importance of developing AI devices that provide an intuitive, human-centered experience while protecting user privacy.
“We believe AI will transform the operating system and reshape our future smartphone experience. HONOR will advance our AI strategy by integrating it into MagicOS and all HONOR devices, ensuring a human-centric experience that delights our users in every interaction,” said Zhao, emphasizing HONOR’s commitment to developing AI devices , which focus on human needs.
HONOR’s expertise in device AI is demonstrated by the launch of MagicOS 8.0 at MWC, which fully integrates platform-level AI and the industry’s first Intent-Based User Interface (IUI). MagicOS 8.0 also features Magic Portal, an intent-based shortcut recommendation feature that allows users to seamlessly switch between apps and access services – with a single swipe. It supports 100 major applications worldwide.
HONOR has also partnered with Qualcomm to demonstrate the use of open-source Llama 2 on the new HONOR Magic6 Pro, showcasing the power of AI on the device even when used offline.
Embrace an open ecosystem
HONOR is pioneering an open ecosystem and inviting global partners such as Qualcomm and GSMA to join forces. “By fostering open collaboration, we create AI experiences on devices that benefit consumers,” said Zhao.
“We want to make it easy for people to develop and innovate on our platforms,” said Katouzian. “Collaboration and openness are important to the industry, so Qualcomm’s collaboration with our partners is key. We believe that innovation and technology will strengthen our partnerships. As long as we continue to innovate and collaborate with our partners, our potential is truly limitless.”
John Hoffman added: “AI is on the verge of revolutionizing everything, and we’re excited to see companies like HONOR and Qualcomm using AI technology on their devices to create smart devices and improve people’s lives. In collaboration with HONOR, the GSMA also published the white paper “6G Terminal Vision,” which outlines a grand vision for the development of 6G terminals in the AI era and charts the course for future advances in the industry.”
Human-centered AI strategy across all scenarios
According to Zhao, the current wave of AI breakthroughs is unprecedented in history and will profoundly impact smart devices. HONOR’s strategic focus is to integrate AI into MagicOS and introduce the industry’s first Intent-based UI (IUI), providing a new core, UI and connected AI-powered ecosystem for devices ranging from smartphones to PCs and provides users with a cross-device, cross-application and cross-cosystem experience.
“Platform-level AI and LLMs enable HONOR to seamlessly integrate AI devices such as AI PCs and AI smartphones into users’ daily lives, understand their intentions and anticipate their needs,” said Zhao. He added that the more The more consumers work with these devices, the more tailored and helpful the experience becomes.
Alex also noted the continued shift of AI processing from the cloud to personal devices, including smartphones and PCs. “By better quantizing or reducing the size of the models and working with our partners like HONOR and other industry partners like the OS providers, we will be able to do this [Cloud-KI] Leverage capabilities and data and bring more of them to the device. The growth potential for on-device AI is virtually unlimited.”
Security: The Foundation of AI
“AI cannot exist without a foundation of security,” said Zhao, highlighting HONOR’s PFAST principle in AI development – privacy, fairness and justice, accountability, security and reliability, transparency and controllability. “We call the industry “To cooperate on AI governance to ensure individual privacy and security,” Zhao said. The HONOR MagicGuard technology and the privacy certifications it has received, such as the ePrivacySeal, are key initiatives in this effort.
Shaping the future with 6G and AI
Driven by rapid advances in AI, 6G will bring exciting opportunities but also complex challenges. HONOR and GSMA released a white paper entitled “6G Terminal Vision” at MWC.
Developed with partners China Unicom, China Mobile, China Telecom, Du, Telstra and Inmarsat, this forward-looking document outlines the vision of a human-centered, intelligent world powered by the transformative capabilities of 6G and AI is shaped. The white paper describes nine potential scenarios, five key research directions and four typical features for 6G devices. Learn more regarding the white paper [hier].
With the publication of this white paper, HONOR and GSMA have taken the first step towards exploring the future of 6G. HONOR invites industry partners to pool their strengths, conduct joint research and work towards an industrial consensus on 6G devices.
Information regarding HONOR
HONOR is a global leader in smart devices. The company’s mission is to become an iconic global technology brand and create a new intelligent world for everyone through its powerful products and services. With a relentless focus on research and development, the company is committed to developing technologies that empower people around the world to excel and give them the freedom to achieve more. HONOR offers a range of high-quality smartphones, tablets, laptops and wearables for all needs. The portfolio of innovative, premium and reliable products empowers people to become better versions of themselves.
For more information, please visit HONOR online at www.hiHONOR.com or send an email to newsroom@hiHONOR.com
Questions & Contact:
Yuteng Li,
liyuteng@hihonor.com
1709082810
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