2023-09-22 10:20:00
“Hello Brussels”, comments soberly on a Facebook and Instagram post the one nicknamed “the father of memes”. A publication accompanied by a photo of himself on the Grand-Place in Brussels but also on a stroll towards other jewels of our capital.
For those who don’t know, Arató András is none other than “Hide the Pain Harold”, the nickname of the character from one of the most famous “memes” on the internet (these famous captioned photos which are widely reproduced on the Web). Became famous in the 2010s thanks to a series of photos used for an image bank (including the famous one where he poses in front of his computer with a cup of coffee), this star model despite himself is followed today by more than 750,000 fans on Facebook and more than 500,000 on Instagram.
Hide The Pain Harold ©D.R.
This 78-year-old Hungarian engineer, known for his photos where he seems falsely happy, was in Brussels this week. The European Commission even invited him to have a coffee at the Berlaymont. “A laptop and a cup of coffee await you in the European Quarter,” writes the EU executive’s social media team. “We are already on our way home, but next time we will respond to the invitation,” replies the Hungarian. Postponed !
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